We welcomed a new decade with innovative ideas and graduated our largest class of students in May 2020, but even with the excitement surrounding major milestones, this new chapter did not unfold as we – or anyone - had planned. We persevered through a pandemic and we could not have done it without the unwavering commitment from our Sport Management faculty and staff, the understanding and flexibility of our students, the guidance from Falk College and Syracuse University leadership, and the loyal support of our alumni and advisory council members. So many of our events, trips, conferences, presentations, lectures and internships were canceled or cut short, including senior Capstones, graduate practicums, Los Angeles Immersion, Syracuse Sport Business Conference, Berlin Sport Analytics Symposium, New England Immersion, and the Sport Venue and Event Management Charity Golf Tournament, not to mention all Summer 2020 Syracuse Abroad trips, including SPM’s S.P.M.’s Australia: Sport, History and Culture three-week course. Our students came home early from their study abroad programs in London, Madrid, and Florence, among many other foreign countries. COVID-19’s impact on higher education worldwide was unprecedented. As we embark on a new semester and the unknown of what lies ahead, we are confident that all Syracuse University students, faculty and staff will work together for the best possible outcomes and to achieve success both in and out of the classroom. During this time, we have all learned a lot about ourselves, both personally and professionally, and can use this new knowledge to build on. The spirit of Falk College has never shone brighter, and we are honored to share these stories of virtual learning, remote employment and perseverance on the following pages.
To our Class of 2020 graduates and alumni who have been furloughed or had their jobs eliminated, persevere! Getting a job parallels sport. It is about skill, timing, and positioning. Accept that denial and failure are part of that short-term process. But remember, if you are not hired for a specific job or internship, “NO” “No” is only a temporary pause in your life. NO No really means Next Opportunity.
To our alumni: When public health conditions allow visiting campus, attending our alumni functions, or guest lecturing in a class, we welcome you with open arms. Our students are anxious to hear about your journey to success and we welcome your involvement.
As always, BE LOUD, BE PROUD, BE ORANGE Be Loud, Be Proud, Be Orange!!
Michael Veley, Director and Chair, Rhonda S. Falk Endowed Professor of Sport Management
How one company president forged ahead in uncertain times.
By Michael Patent, Founder and President, Culture Group,
Greetings from Singapore, where the government has allowed us to return to work in the office, eat at restaurants, and gather with others in a socially distant way. For most of the past five months, I have been working from home and managing my business remotely.
Sport industry executives lend advice to students.
S.P.M.’13, Talent Acquisition Coordinator,
As a corporate recruiter and human resources professional, COVID-19 has had a huge impact on our recruiting process. We had to completely transition our new hire process to be conducted remotely, and also help new employees feel connected with their teams and managers in a virtual environment. To the Class of 2020, you are joining the workforce during unprecedented times. I encourage you to remain optimistic and open to your career opportunities. Lean into the uncertainties of the sports industry and do not be afraid to take on smaller opportunities as they often lead to bigger ones. And remember, your career is a journey, so embrace all of the twists and turns along the way.
Mark Geddis, President and
C.E.O., Geddis Holdings, Inc.:
The Coronavirus was a major setback for Super Fan Fundraising. We lost nearly our entire spring sales that represent 35 percent to 40 percent of the annual revenue. With schools, bands and Little League coming to a complete halt – so did our cashflow. We were determined to push forward. Rather than feel sorry, I informed all staff we would stay together (no layoffs or furloughs) and focus on the future. We are full speed ahead and excited for the return of students to school and youth sports back on the field. We have a lot of hard days ahead but if we stay positive, we just might come out of this pandemic in better shape than ever.
Sandy Montag, President and
C.E.O., The Montag Group:
The global disappearance of sports that has come with COVID-19 has resulted not only in a rapid economic downfall, but unprecedented unemployment rates across the sports industry. Our company has been fortunate in being able to adapt quickly and effectively to continue operating remotely. I continue to stress the importance of face-to-face interaction, and thankfully, Zoom has been able to fill the majority of that void. Class of 2020 college graduates need to find ways to differentiate themselves by communicating effectively, getting creative and being proactive. Identify the trends and categories that will emerge as a result of the pandemic and start to get ahead of where those opportunities may live within the industry’s “new normal.” Stay positive, eager and busy!
Adversity challenges us to come together like never before, and for our alumni it was in the form of feeding health-care workers in New York City, rounding up supplies and PPE P.P.E. equipment during a global pandemic, creating a virtual professional development series for young professionals, or coordinating a social media campaign for New York’s NCAA N.C.A.A. Division I basketball programs.
Arrospide began his career in the sport industry in 2013 with AEG A.E.G. Los Angeles. After three years, he moved to the New York City area to work as an account executive with Brooklyn Sports and Entertainment.
In 2018, he shifted careers to work in the restaurant/hospitality industry and co-founded Alfalfa, a cafe in Hoboken, NJNew Jersey. Alfalfa is a wellness brand dedicated to sprouting and building communities that embrace a culture of healthy and sustainable living.
“I decided to take my shot in the entrepreneurial world by starting a restaurant with my best friend,” Arrospide said. “We opened our first brick and mortar in 2019, after learning from the ground up, starting as a local vendor at a farmers market in 2018. The past year has been incredibly successful for us, and our concept has been well received in the community. Then COVID-19 forced us to close, but we were still able to raise money to feed first responders in our community.”
Kylee Haggerty ’14, Seeking
Haggerty is a programming manager with Casper, a New York City-based sleep startup working to awaken the power of a well-rested world. Haggerty, who is based in Brooklyn, led efforts for people to donate Personal Protective Equipment (PPEP.P.E.) to healthcare workers.
Ben Horwitz ’17, #TeamNewYork:
Horwitz, who served as a graduate manager for the Syracuse University men’s basketball team during the 2019-20 academic year, combined with Andy Borman, the executive director of the New York Rens AAU A.A.U. program, to coordinate a socialdistancing social media campaign featuring the men’s and women’s basketball coaches at each of the 22 schools with NCAA N.C.A.A. Division I basketball programs in New York State.
After graduating in 2017, Horwitz spent one year as an assistant basketball coach at Post (Conn.Connecticut) University before returning to campus to work on a master’s degree in SU’s S.U.’s School of Education.
There are 44 coaches participating in the campaign, each using their own social media platforms to share public health guidelines to prevent the spread of COVID-19. The coaches are using the #TeamNewYork hashtag on Twitter, Instagram and Facebook.
Rose is a manager of creative strategy at CSM C.S.M. LeadDog, a leading consulting, marketing solutions and brand experience company. Rose, who is based in New York City, helped launch the #ExperienceGood digital hub to help industry professionals move onward during and after the COVID-19 pandemic. More than 21 agencies have since joined the effort.
Beat The Bomb also donated all of its Personal Protective Equipment (PPEP.P.E.) normally used for customers to hospitals in the New York City area.
Capstone curveball preps senior for sport industry future.
By Shanthi Sepe-Chepuru, SPM S.P.M.Class of 2020.
During the Spring 2020 semester, while I was completing my Senior Capstone as a media relations intern with minor league baseball’s Pensacola (FLFlorida) Blue Wahoos, COVID-19 hit, shutting down the sport industry and putting the Wahoos’ season on hold. The transition was abrupt. Less than two weeks before, we hosted a college baseball tournament, where I acted as a cameraperson, scoreboard operator and game photographer.
After COVID-19 suspended the Wahoos’ season and the organization transitioned to working remotely, my role changed significantly for the Double-A affiliate of the Minnesota Twins. I focused primarily on the website, which had to be entirely rebuilt in a new software. Shortly thereafter, I was offered the opportunity to work remotely on media relations for the Beloit (Wisc.Wisconsin) Snappers, the Class-A affiliate of the Oakland Athletics. For the remainder of my Spring 2020 Capstone, I rebuilt the Snappers’ website and assisted with graphic design, marketing and social media.
“One of the biggest takeaways I learned while operating during a pandemic is you must have the ability to adapt to any circumstance. I found new ways to increase the abilities and ventures of projects. If you can reconstruct ideas to continue to make them viable, you will be able to handle any situation.”
Noah Diorio ’20,
C.S.M. Sport and Entertainment:
“I learned the importance of crisis management and how to stay active in times of uncertainty. My department continued working remotely after many of our properties had their seasons canceled. We stayed diligent and searched for new business opportunities. I learned that when a crisis occurs, continue to work hard and look forward, as it’s easier to keep a positive mindset and stay on track.”
John Ruggiero ’20,
“I am beyond grateful that I was able to complete my senior Capstone with the XFLX.F.L. All in one semester, I was thrown right into the middle of a start-up company, helped launch a sports league and then witnessed its closing in a pandemic. Despite its end, I know I made connections and friends for life from this organization. “
“I was in the middle of my Capstone with Athletes First Partners (A1P), a sales and marketing agency in New York City, when COVID-19 kicked us out of the office quickly in March 2020. A1P conducted virtual calls to keep everyone connected. Our main business is our partnership with the NBA N.B.A. Players Association, and despite the suspension of the NBA N.B.A. season, we were able to execute new deals and adjust to this new way of working.”
The 2020 department Marshals were Brandon Pollack (undergraduate) and Kyla Robinson (graduate). Connor Monzo (SPMS.P.M.), Brandon Pollack (SPMS.P.M.) and Nick Riccardi (SALS.A.L.) were named Falk College Scholars.
Twenty-four Sport Management/Sport Analytics students in the Class of 2020 graduated with honors with a GPA G.P.A. of 3.4 or higher. Fifteen students graduated Magna Cum Laude (GPA G.P.A. of 3.6 or higher) and 10 graduated Summa Cum Laude (GPA G.P.A. of 3.8 or higher).
The following members of the Class of 2020 graduated with double majors: Ethan Alpern (sport analytics/public relations); Gareth Jobling (sport analytics/economics); Cameron Johnson (sport analytics/psychology); Kyle Liotta (sport analytics/economics); Nicholas Schloop (sport analytics/economics); and Declan Wright (sport management/ economics).
Twenty-three students received the Director’s Academic Achievement Award Clock for earning a GPA G.P.A. of 3.4 or higher for each of their consecutive semesters at Syracuse University: Thomas Adams, Carolin Bader, Jillian Barry, Dylan Blechner, Hunter Bruckner, Matthew Bustillo, Youngchae Cho, Matthew Defusco, Luca DiNapoli, Sydney Gauzza, Andrea Ghanian, Daniel Goetz, Joshua Hentschel, Patrick Hopkins, Gareth Jobling, Connor Monzo, Aaron Morrow, Matthew Pignatella, Brandon Pollack, Nick Riccardi, Jacob Rogovin, Austin Towns, and Alexandra Trager.
Also, the M.S. in Sport Venue and Event Management program concluded its eighth year. (See page 9.)
Visit Sport Management’s online resources.
Also, be sure to follow Sport Management on Twitter @SUSportMgmt, and “like” us on Facebook at SU S.U. Falk College Department of Sport Management.
Arizona, California, Connecticut, Florida, Iowa, Jamaica, Massachusetts, Maryland, Maine, Montana, North Carolina, New Jersey, New York, Ohio, Pennsylvania, SinaporeSingapore, Tennessee, Texas, Virginia, Wisconsin.
British Columbia Canada, California, China, Colorado, Connecticut, Delaware, Florida, Illinois, Massachusetts, Maryland, Mexico, North Carolina, New Jersey, New York, Ontario Canada, Pennsylvania, Rhode Island, Texas, United Arab Emirates, Virginia, Washington.
Congratulations to the following students for achieving an overall cumulative
G.P.A. of 3.4 or higher, as of the end of the 2019-2020 academic year.
Class of 2020.
Thomas Adams, New York Yankees; Caitlin Alessi, New England Revolution; Jesse Altmeyer, CSMC.S.M.; William Amon, Madison Square Garden; Courtney Anderson, Garden of Dreams (MSGM.S.G.); Tyler Anes, Hurricane Junior Golf Tour; Michael Bennett, Priority Sports and Entertainment; Andrew Blutig, Excel Sports Management; Matthew Bustillo, Major League Baseball; Justin Butterman, Talent Resources Sports; Joseph Carello, Syracuse University Athletics; Carlos Christian Rey, Excel Sports Management; Nicholas Cohen, Philadelphia Eagles; Caroline Davis, Pittsburgh Penguins; Matthew Defusco, NBC N.B.C. Sports Philadelphia; Andrew Derda, CSMC.S.M.; Ryan Gargiulo, Syracuse University Women’s Basketball; Andrea Ghanian, Madison Square Garden; Drew Hurley, Syracuse University Athletics - Facilities; Sarah Incerpi, Legends - Rose Bowl; Justin Jedwab, Radegen Sports Management; Justin Katz, Hurricane Junior Golf Tour; Nicole Kittay, Baltimore Orioles; Zachary Kushell, New York Jets; Adam Newman, Excel Sports Management; Jacob Patalino, Excel Sports Management; Francis Petrillo, Madison Square Garden; Matthew Pignatella, DKCD.K.C.; Brandon Pollack, Wasserman; Alexis Richer, Special Olympics New York; Kristen Rogers, Tulane University Football; Alexander Rosenbaum, Nashville Predators; Jake Rosone, Talent Resources; Kai Ruskin, Sporting KCK.C.; Justin Saxe, Excel Sports Management; Emma Schambers, TD T.D. Garden; Niklas Alexander Schmidt, VFL V.F.L. Wolfsburg; Zachariah Smookler GMRG.M.R.; Austin Towns, Point 3; Alexandra Trager, Syracuse University Athletics - Marketing; Montana Tyrus, BSE B.S.E. Global - Long Island Nets; Evan Weinberg, CSMC.S.M.; Declan Wright, Vayner Sports.
Peter Appel, New York Yankees; Brad Aretsky, Fairleigh Dickinson Athletics; Hunter Bruckner, Washington Redskins; Youngchae Cho, Le Moyne Athletics; Nolan Cooney, Syracuse University Athletics - Sales and Marketing; Justin Davis, Fayetteville-Manlius High School Athletics Department; Kinsey Davis-Corr, Hitz & Branding / Vanderbilt Athletics; Luca Di Napoli, Spartan Race; Noah Diorio, CSMC.S.M.; Nicholas Felicetti, Talent Resources; Sydney Gauzza, Syracuse University Athletics - Communications; Daniel Geraci, Syracuse University Athletics – Marketing; Matthew Glazer, Syracuse University Athletics - Marketing; Nathan Glazer, DKCD.K.C.; Rhett Kahny, Hashtag Sports; Jacob Kleban, Athletes First Partners; Matthew Linico, POINT 3; Connor Monzo, New York Yankees; Aaron Morrow, Excel Sports Management; Jordan Novak, Hurricane Junior Golf Tour; Jonathan Ochstein, WarnerMedia; Cameron Reece, Syracuse University – Women’s Basketball; Leah Riccolo, Rubicon Talent; Jacob Rogovin, CSMC.S.M.; John Ruggiero, XFLX.F.L.; Nikolas Santana, New York Red Bulls; Nikki Scala, Thuzio; Max Schneider, GSE G.S.E. Worldwide; Shanthi Sepe-Chepuru, Pensacola Blue Wahoos; Jun Song, Syracuse FCF.C.; Ricki Sperry, Syracuse University Athletics - Compliance; Stephen Steiger, Syracuse University Athletics - Ticket Sales; Alex Teperman, The Montag Group; Jordan Tyler, Syracuse Crunch; Kyle Walker, WarnerMedia; Bailey Ware, Syracuse Mets; Tristan Wendel, United Soccer League; Colin Williams, CSMC.S.M.
Justin Bash, POINT 3; Jillian Berry Rookie Road; Langshen Chen, Shenzhen New Century Basketball Club; Fanning Hearon, POINT 3; Melissa Kerner, Major League Lacrosse; Ethan Kimme,l USOC U.S.O.C. Los Angeles Committee 2028; Alec Minick, The Stadium at Syracuse University; Hunter Pomerantz, Madison Square Garden; Maxwell Santos, SponsorUnited; William Shim, Purl Collective and Talent Resources; Ty’Reek Sizer, Rochester King.
Senior sees all aspects of industry with
By Andrew Derda, SPM S.P.M.’20
During the Fall 2019 semester, I completed my Senior Capstone with CSM C.S.M. Sport & Entertainment, a global integrated marketing agency headquartered in London and with offices around the world, including New York City, where I was based.
I was one of two interns in Brand Partnerships responsible for fostering relationships between clients and potential brand partners. A majority of my work focused on managing personal outreach for brands on behalf of CSM C.S.M. clients, such as US U.S. Club Soccer, a division of the US U.S. Soccer Federation, Harley Davidson and Bit Fry Game Studios. I was responsible for bi-weekly outreach to specific contacts for each of the brands, as well as following up and tracking brand conversations utilizing Salesforce.
I volunteered to work on a project for Chelsea FCF.C., as the soccer club planned its tour of the United States. I used my study abroad experience in London to contribute a unique perspective on how to grow the club’s brand in the United States.
I managed a weekly newsletter sent to CSM C.S.M. employees worldwide, and was responsible for ensuring that a team of interns submitted weekly articles and news briefs.
Since graduating from Syracuse University in May 2020, I have been interviewing with sports marketing agencies and often find myself referencing my CSM C.S.M. Capstone experiences.
On the pitch with Sporting Kansas City.
By Kai Ruskin, SPM S.P.M.’20
During the Fall 2019 semester, I completed my senior Capstone with Sporting Kansas City, a Major League Soccer franchise in Kansas City, Missouri.
I learned and experienced so much during my time with Sporting KCK.C., such as leading projects in partnership recaps, partner briefs, and managing asset inventory. I took detailed notes on our conference calls with ATA.T.&T., as well as in-person meetings with John Deere. Outside of the office, I attended and worked multiple activation events with ATA.T.&T., including meet and greets with players, and a watch party for the final game of the season.
Gamedays were the most exciting aspect of my Capstone experience. Sporting KC K.C. has established a passionate and loyal fanbase that makes every game a memorable experience for the team as well as the fans. Interacting with fans in an authentic and unfiltered sports environment is something I will never forget.
Long Island Nets Capstone leads to job.
By Montana Tyrus, SPM S.P.M.’20
During the Fall 2019 semester, I completed my Senior Capstone with Brooklyn Sports and Entertainment (BSEB.S.E.) Global as a team marketing intern for the Long Island Nets, the G-League affiliate of the Brooklyn Nets based in Uniondale, New York.
I experienced the innerworkings inner-workings of a sports organization and now understand how marketing works with various departments. I helped manage and update the team’s social media accounts, worked the set-up and implementation of community events, and assisted with grassroots marketing efforts, among other tasks.
Since graduating from Syracuse University in May 2020, I’m proud to say I have returned to BSE B.S.E. Global as an account executive for the Long Island Nets.
Events aplenty during Rose Bowl Capstone.
By Sarah Incerpi,
During the Fall 2019 semester, I completed my Senior Capstone in Pasadena, CACalifornia, with Legends at Rose Bowl Stadium. More specifically, I interned in the Rose Bowl Premium Seating Department as a marketing and sales intern.
I had the privilege of working many events, including a United States Women’s National soccer team’s victory tour match, a Rolling Stones concert, the entire 2019-2020 UCLA U.C.L.A. football season, and the 2020 Rose Bowl Game. With each event, I was exposed to event preparation and experienced what it took to successfully execute events of this magnitude. I coordinated with many departments, communicated event details with clients, and aimed to make each event an unforgettable experience for all that attended.
My Capstone with Rose Bowl Premium Seating was an incredible journey filled with valuable experiences, life lessons, and unforgettable memories. I can confidently say I learned many skills that I will take with me as I begin my career in the sport industry. I am excited to apply my real-world experiences along with my passion for the world of sports to my career.
S.P.M.Club raises $57,021 at 15th Charity Auction.
The Sport Management Club at Syracuse University raised $57,021 for Make-A-Wish Central New York as a result of its 15th Annual Charity Sports Auction. During the SU S.U. men’s basketball game on Nov. 16, 2019 at the Carrier Dome, supporters placed bids on more than 500 items, including sports memorabilia, electronics, jewelry, gift baskets, trips, and tickets to sporting events.
The SPM S.P.M.Club is a student-run organization in the Falk College of Sport and Human Dynamics’ Sport Management Department. Since its founding in 2005, the club has raised $524,000 for local charities. Previous beneficiaries of the club’s annual charity auction have included Meals on Wheels, Boys & Girls Clubs, Golisano Children’s Hospital at Upstate, the Ronald McDonald House Charities of CNYC.N.Y., the Central New York SPCAS.P.C.A., the Upstate Cancer Center, Special Olympics New York, Food Bank of CNYC.N.Y., the Salvation Army, Rescue Mission Alliance, American Diabetes Association, and McMahon/ Ryan Child Advocacy Center.
“Once again, the outstanding Syracuse University Sport Management students have exceeded our expectations,” said Diane Kuppermann, president and CEO C.E.O. of Make-AWish A-Wish Central New York. “Their energy, effort and passion for our mission was evident throughout the process. Their professionalism and drive resulted in this extraordinary gift that will benefit local kids battling critical illness. Their contributions to the most vulnerable in our community will have lasting impact.”
The Sport Management Club meets weekly during the academic year. For more information, contact SPM S.P.M.Club president Sam Marteka (email@example.com). For more information about the annual Charity Auction, visit Twitter @SPMAuction as well as www.sucharitysportsauction.com.
Photos with captions in this section include: Syracuse University’s Sport Management Club presented a check for $57,021 to representatives from Make-A-Wish Central New York on Feb. 11, 2020, at the Carrier Dome. Shown here are Make-AWish CNY C.N.Y. Director of Corporate Philanthropy Kate Veley, Auction Co-Chair Caroline Johnson ’21, SPM S.P.M.Club President Sam Marteka ’21, and Make-A-Wish CNY C.N.Y. President and CEO C.E.O. Diane Kuppermann.
S.P.M. students share experiences with refugees.
A cornerstone of the Sport Management program at Syracuse University is teaching students about social responsibility and community service. During the Spring 2020 semester, five Sport Management students spent an evening discussing their classes, career goals, internship experiences, and skills necessary to succeed in the sport industry, among other topics, with a group of Syracuse City high school students from Refugee and Immigrant Self-Empowerment (RISE). RISE is a local non-profit that focuses on advocating and promoting self-sufficiency through employment, education, social support, and economic independence for members of the refugee and immigrant communicates in Onondaga County. Devan Dachisen, Caroline Johnson, Megan Monzo, João Murray and Niklas Schmidt – students hailing from New Jersey, Connecticut, Pennsylvania, Brazil and Germany – came together to share their stories, advice, and even teach each other communicative phrases from their home countries. The SU S.U. students also learned how to say “Hello” in some of the RISE members’ first language.
A letter from the
S.P.M. Club president.
By Sam Marteka, SPM S.P.M. ’21, SPM S.P.M. Club President
As a member of the first-ever freshman class of Sport Analytics majors at Syracuse University in Fall 2017, I knew I wanted to dive right in and get involved with everything I could from day one. An activity that appealed to me right away was the Sport Management Club. I had already started to meet fellow Sport Management and Sport Analytics students in my dorm and was eager to join the Club. Looking back, it was one of the best decisions I have made so far in my college career.
While our trademark event for the last 15 years has been the Charity Sports Auction, the Sport Management Club at Syracuse University prides itself on serving the community. Club members put in an amazing 305 community service hours in Fall 2019 at places such as Make-AWish A-Wish Central New York, Meals on Wheels Syracuse, Ronald McDonald House, OttoTHON, and 3fifteen.
We welcomed guest speakers in person and via Skype/Zoom from a variety of organizations such as SU S.U. Athletics, Learfield-IMG, NBA, I.M.G., N.B.A., Phoenix Suns, and Fenway Sports Management, among others. We also held professional development events throughout the year, helping students navigate applications, internships, cover letters, and resumes.
I am honored to lead a fine group of students who devote their time outside of class to the Sport Management Club every week. The future is extremely bright for the SPM S.P.M. Club as well as the SPM and SAL S.P.M.a nd S.A.L. programs here at Syracuse and I am grateful for the opportunities this club provides all of us.
Photos with captions in this section include: SPM S.P.M. Club members Nyah Jones, Alex Guo, Megan Monzo, Connor Monzo, Sam Marteka, Caroline Johnson, Brianne Quinlan and Connor Howard (from left) volunteered at the 2019 Sugarman Law Firm Wish Ball at the Oncenter, to benefit Make-A-Wish Central New York. In Fall 2019, the Sport Management Club held a charity “Super Smash Brothers E-Gaming Tournament” in SU’s S.U.’s Barnes Center Esports Room.
S.U. Sport Management.
Department of Sport Management, Syracuse University, 402 MacNaughton Hall, Syracuse, NY 13244 - 315.443.9881 or 315.443.2630, (fax) 315.443.9716.
David Salanger, Assistant Dean, Advancement, Falk College, firstname.lastname@example.org.
Website, Facebook: SU S.U. Falk College Department of Sport Management, Twitter: @SUSportMgmt, LinkedIn.
The Jennifer Corn Carter Senior Capstone Award for Sport Management supports students in the department during their senior Capstone experiences. For the 2019-20 academic year, four students were honored with this award: Jesse Altmeyer, who interned with CSM C.S.M. in Fall 2019; Nicole Kittay, who interned with the Baltimore Orioles in Fall 2019; Declan Wright, who interned with Vayner Sports in Fall 2019; and Nikki Scala, who interned with Thuzio in Spring 2020. Each received $500 to $1000.
In Spring 2020, nine students earned the scholarships: Luca Di- Napoli (Spartan Race), Matthew Glazer (Syracuse University Athletics - Marketing), Nathan Glazer (DKCD.K.C.), Sydney Gauzza (Syracuse University Athletics - Communications), Rhett Kahny (Hashtag Sports), Jacob Kleban (Athletes First Partners), Aaron Morrow (Excel Sports Management), Alex Teperman (The Montag Group), and Kyle Walker (Turner Sports).
In Fall 2019, nine students earned the scholarships: Michael Taylor Bennett (Priority Sports), Matthew DeFusco (NBC N.B.C. Sports Philadelphia), Andrew Derda (CSMC.S.M.), Ryan Gargiulo (Syracuse University Women’s Basketball), Adam Newman (Excel Sports Management), Brandon Pollack (Wasserman), Justin Saxe (Excel Sports Management), Austin Towns (Point 3) and Montana Tyrus (BSE B.S.E. Global).
Undergraduate Summer Internship Fund:
The club is always looking for new members to take part in its activities and meetings. Past events include an NFL N.F.L. Draft watch party, co-hosting a panel discussion on women in sports titled “Competing to Win” as well as hosting a Madison Square Garden internship panel. The club has welcomed guest speakers Arnold Malloy of the Syracuse Chiefs, Kevin Cooper of the Houston Texans, Davina Sutton of ESPNE.S.P.N., social media entrepreneur Eamonn Donlyn, and ESPN E.S.P.N. Information Specialist Francisco Ramos.
Several years ago, playing video games was something mostly done in basements after school to blow off steam. But these days it’s big business, netting million-dollar paychecks for gamers who win the League of Legends World Championships and incorporating big-name sports organizations, including the National Basketball Association (NBAN.B.A.) and Major League Baseball.
Last year, while discussing the importance of esports in another class, Burton came up with the idea for a new esports course. S.P.M. SPM 300 Esports Management isn’t Syracuse University’s first class covering this type of subject matter—the S.I. Newhouse School of Public Communications offers Esports and Media—but the new course is the first esports offering in the David B. Falk College of Sport and Human Dynamics.
For his innovative new course, Burton put together a list of guest speakers to enhance learning for the 23 students enrolled in the class. The roster featured representatives from Riot Games (the makers of League of Legends), esports professors from other institutions, the playbyplay-by- play announcer for the NBA N.B.A. 2K League (a basketball sports simulation video game), Syracuse University Board of Trustee member Jimmy Kuhn ’70, G’72 and his son Jake from Misfits Gaming Group (a professional esports team), and Chris Henderson SPM S.P.M. ’18, the coordinator of marketing partnerships for the NBA N.B.A. 2K League. Every student had the opportunity to interact with and present to these guest speakers and “clients”— much as they would when discussing a job opportunity or in the workplace.
Photos with caption in this section include: Sport Management major Max Josef ’21 plays “NBA “N.B.A. 2K” at his house during the Spring 2020 semester while enrolled in the Falk College class SPM S.P.M. 300 Esports Management.
Support Sport Management.
We continually strive to offer a variety of opportunities to support our Sport Management students. From scholarships and financial assistance to immersion programs and experiential field trips, along with inviting distinguished guest lectures to campus and hosting relevant symposiums, Falk College’s sport management education goes beyond the textbooks and the walls of our classrooms. David Salanger, Falk College assistant dean for advancement and external affairs, would welcome the opportunity to talk and/or meet with you to discuss program support and student learning opportunities. Please contact David at 315-443-8989 or email@example.com.
A.C.C. honors 8
Eight Syracuse University Sport Management student-athletes were named on the Atlantic Coast Conference Honor Roll for the 2019-20 academic year. The Honor Roll is comprised of studentathletes student-athletes who participated in a varsity-level sport and registered a grade point average of 3.0 or better for the full academic year.
The SPM S.P.M.honorees are: Kailey Brenner, soccer; Nolan Cooney, football; Shaquille Grosvenor, football; Josie Kiesel, rowing; Alexandra Olnowich, ice hockey; Kristen Siermachesky, ice hockey; Jenna Tivnan, soccer; Connor Toomey, rowing.
Sales is often referred to as “the bread and butter of the sport industry.” To gain real-world experience, club members partnered with Syracuse University Athletics for a Night Sales Event, cold-calling prospects with the intent to sell tickets for SU S.U. football and men’s basketball games. The students helped generate $10,000 in new business revenue despite the semester being cut short due to COVID-19.
The focus of the Spring 2020 semester was on bringing the first-ever sales combine to Syracuse University. In a collaboration with BSE B.S.E. Global, the full-day event kicked off with panel discussions featuring Benjamin Neistat, manager of group sales, and Janaki Cash, manager of inside sales, of the Brooklyn Nets. After lunch, students returned for sales training followed by head-to-head, scenario-based competition in the format of a combine. The winner, Ian Benepe ’22, walked away with a signed Caris Levert jersey.
The club welcomed numerous guest speakers this past year, including Nick Szpur, New York Mets; Rachel Shor, New York Islanders; Steve McMahon, Harris Blitzer Sports & Entertainment; SPM S.P.M.alumnus Sam Spector, Prudential Center; John Madden, New York Yankees; Foster Baker, Paycom; and SPM S.P.M. alumnus Sandor Kopitz, Boston Red Sox.
New in 2019-20 was a mentorship program for club members. President Seth Kourpas asked three industry professionals to act as club mentors, or resources members could turn to for sales advice, industry insight, professional development tips, etc. The mentors were: Drew Fischer, manager of regional sales, Tailgate Guys; Benjamin Neistat, manager of group sales, BSE B.S.E. Global; and Mark Bloom, senior manager of organizational business development, Cleveland Cavaliers.
Photos with caption in this section include: In February 2020, Sport Sales Club members hosted a sales combine with executives from BSE B.S.E. Global.
S.P.M.hosts major leaguer, area coaches for State of Baseball event.
On November 11, 2019, Syracuse University’s Department of Sport Management hosted a panel discussion titled “The State of Business 2020.” Students heard from Arizona Diamondbacks outfielder Tim Locastro, 27, who is originally from nearby Auburn, NYNew York. Locastro, who has been named the “fastest player in Major League Baseball,” is the only player to ever steal at least 20 bases in the Majors without being caught. Locastro headlined a panel of industry professionals, including:
- New York Yankees Scout Marc DelPiano, who previously served as a special assistant to the general manager for the Pittsburgh Pirates from 2008-2015. He then became the vice president of player development for the Miami Marlins through September 2017. DelPiano also played two seasons of minor league baseball.
- Cayuga Community College baseball coach TJ T.J. Gamba, who is a former Miami Marlins minor league coach.
- Ithaca College baseball coach David Valesente, who has also coached at Wells College and Saint Joseph’s University.
- American Baseball Coaches Association Hall of Famer and 41-year Ithaca College baseball coach George Valesente, who retired in 2019.
Students in WISE are involved with numerous events and activities over the course of the academic year, including networking trips, fundraisers, interview workshops, professional development seminars, community service, and assisting with SPM S.P.M. alumni events on campus.
In Fall 2019, the club organized a two-day trip to Pittsburgh to network and learn from industry professionals. The group met with executives from the Pittsburgh Steelers, Pittsburgh Pirates, Pittsburgh Penguins, Diamond Kinetics, Dick’s Sporting Goods, and WISE Pitt. They toured Heinz Field, PNC P.N.C. Park, and PPG P.P.G. Paints Arena, and attended a Penguins NHL N.H.L. game.
WISE members often volunteer at the Ronald McDonald House in Syracuse to cook and serve meals to families staying at the facility. The group also co-hosts workshops focusing on campus resources and resumes; partners with Witty Wicks, a homemade candle company, and Chipotle, to fundraise for future networking trips and events; and welcomes numerous guest speakers to campus or via Skype and Zoom.
“We all enjoy volunteering with WISE, to give back to the community we call home for four years,” said Devan Dachisen, vice president of programing and recruitment. “At SUS.U., we have so many incredible opportunities to grow in our careers, it only makes sense to give back to the community that we live in.”
In January 2020, partnering with Syracuse University women’s basketball, WISE co-hosted a “Professional Women of Syracuse” event at the Carrier Dome featuring panelists who shared their insights on working in athletics. Event attendees then watched SU S.U. take on Virginia Tech. Panelists included Jen Albanese, director of marketing, Syracuse University Athletics; Katie Berger, director of business operations and merchandise, Syracuse Mets; Megan Cahill, director of public relations and digital media, Syracuse Crunch; and Andrea Marino, director of corporate partnerships, Syracuse Crunch.
During the Spring 2020 semester, group members also job-shadowed the front-office female leaders at the AHL’s A.H.L.’s Syracuse Crunch.
“WISE provides a fantastic way for young women to hold leadership positions and create opportunities for members, such as hosting events or collaborating with other on-campus groups,” said WISE co-advisor Nicole Cost, who is also an internship placement coordinator in the Department of Sport Management. “These are great talking points when networking as well as on interviews, not to mention a solid way to learn skills for when they leave campus.”
Keep up with SU’s S.U.’s WISE Club on Social Media: Twitter: @WISE_SU; Instagram: WISE_ Cuse; and Facebook: Women in Sports and Events at Syracuse University.
The Department of Sport Management’s master’s program in Sport Venue and Event Management (SVEMS.V.E.M.) welcomed its eighth class of graduate students to campus in July 2019. The program comprises 36 credit hours of intensive classroom learning, skill development and experiential opportunities in settings like SU’s S.U.’s Carrier Dome.
The 2019-20 cohort included 12 students, with a diverse mix of educational backgrounds and from a variety of geographic locations. Students worked toward completing their practicum work in Summer 2020 and will continue in Fall 2020 with organization such as The Basketball Tournament, Seattle Storm, Florida Everblades, and Charlotte Hornets.
Students in the first eight cohorts have immersed themselves in the program’s academic and experiential opportunities, and leveraged relationships to launch their careers in the industry. Graduates have secured positions at McFetridge Sports Center in Chicago, Dover Speedway, Brown University, Spectra Venue Management, Legends Hospitality, Spartan Race Inc., Country Music Hall of Fame, Syracuse University’s Carrier Dome, Syracuse University’s Barnes Center – Recreation Services, Met Life Stadium, Boston Celtics, Boise State University, Nike China, and Tulsa Sports Commission, among others.
The ninth SVEM S.V.E.M. graduate class began in July 2020. For more information about the graduate program, visit our Academic Program page. The SVEM S.V.E.M. curriculum is designed to provide graduate students with a set of courses focused on the management and operations of facilities and events in the realm of sports and entertainment. Additionally, the SVEM S.V.E.M. coursework contains theory-to-practice elements where students apply concepts learned in the classroom to actual industry settings in a hands-on manner.
Since its launch, sport analytics at Syracuse has celebrated many successes. The program has established student-industry collaborations with EDGE10, XFLX.F.L., Spotted, and Syracuse University Athletics. Students have secured professional job placements prior to graduation as well as internships with top sport industry organizations and major league teams. Students and faculty have published and presented research internationally and competed in prestigious industry and academic competitions, including SABR Diamond Dollars, MIT Sloan Sports Analytics, ACC M.I.T. Sloan Sports Analytics, A.C.C. Meeting of the Minds, Carnegie Mellon, and the Academy of Economics and Finance National Conference, among others. The program graduated four students in 2019 and 13 in 2020.
- Eight seniors were named Berlin Scholars for the class of 2020: Dylan Blechner, Daniel Goetz, Gareth Jobling, Kyle Liotta, Stephen McClain, Nick Riccardi, Joseph Sabel and Nicholas Schloop. Blechner, Goetz, Jobling, Riccardi, Sabel and Schloop all graduated from Syracuse University in three years and will continue their studies in SU’s S.U.’s School of Information Studies’ Applied Data Science master’s program in Fall 2020. The scholarship is named for Andrew Berlin, who donated $1 million to SU’s sport analytics program in 2018.
- Blechner was named one of four Virtual Poster Display Winners for Undergraduates in the Spring 2020 Falk College Student Research Celebration. His research is titled “Sentiment Analysis and Video Assistance Referees in Professional Soccer” and focuses on analyzing the use of video assistant referees (VARV.A.R.) in terms of home/away biases, biases toward teams with higherpaid higher-paid players, and fan perspectives on VAR V.A.R. decisions. Also taking part in the research competition were sport analytics students Goetz, Jobling, Liotta, McClain, Riccardi, Sabel, Schloop, Ethan Alpern ’20, Fletcher Wilson ’20, Jared Lavigueur ’23, Elijah Buto ’23 and Seth Quinn ’23.
- Blechner also won the Edward Nissan Undergraduate Papers Competition at the 2020 Academy of Economics and Finance National Conference in Atlanta for his VAR V.A.R. research. He attended the conference with Sport Analytics program director Dr. Rodney Paul, as well as fellow analytics classmates Liotta, Sabel and Jacob Kahane ’20.
- Blechner, Riccardi and Jon Bosch ’21 were awarded Fall 2019 Falk College Undergraduate Student SOURCE Grants for their research. Blechner received $3,000 for his VAR V.A.R. research; Bosch received $3,630 for “Estimating (Four) Factor Values in the NBAN.B.A.: A Seemingly Unrelated Regression Analysis;” and Riccardi received $3,000 for “Optimizing NBA N.B.A. Roster Construction.” Dr. Paul served as the faculty mentor for Blechner and Riccardi while Sport Analytics professor Dr. Shane Sanders mentored Bosch.
- The Falk College of Sport and Human Dynamics presented Liotta with the Class of 2020 Outstanding Peer Advisor Award. This award is presented in recognition of effective advising qualities and practices, including strong interpersonal skills, availability to advisees, caring attitude, proactive behavior, and support of the peer advisor training program.
Sanders and assistant professor Dr. Justin Ehrlich presented their research at the Fall 2019 Carnegie Mellon Sports Analytics Conference’s (CMSACC.M.S.A.C.) Reproducible Research Competition in Pittsburgh. Their paper is titled “Wins Above Replacement and the MLB MVP M.L.B. M.V.P. Vote: A Natural Experiment.” Sport Analytics students Dax Speakman ’21, Alex Pesantez ’21, Bosch and McClain also attended the CMSAC C.M.S.A.C. Conference. At the conference, Bosch won a best research poster award ($250). Also, Sanders and Ehrlich, along with Class of 2019 Sport Analytics graduate Justin Perline, collaborated on a project that won a Carnegie Mellon Sport Analytics Conference Reproducible Research Competition Finalist Award ($1,000).
Sanders and Ehrlich, along with Sport Analytics assistant professor Dr. Jeremy Losak and students Blechner, Bosch and Speakman, attended and presented their research at the Fall 2019 New England Symposium on Statistics in Sports at Harvard.
Bosch and Speakman presented their NBA research N.B.A. research at the Fall 2019 Midwest Sports Analytics Meeting at Central College in Pella, Iowa. Bosch also presented “NBA “N.B.A. Lineup Analysis on Clustered Player Tendencies” with his collaborator, Sam Kalman, of Purdue University.
Blechner, Bosch, Goetz, Jobling, Liotta, McClain, Riccardi, Sabel, and Schloop along with Paul, Sanders and Sport Analytics academic advisor Francesco Riverso attended the MIT M.I.T. Sloan Sport Analytics Conference in Boston in March 2020, where they heard presentations about current topics impacting the industry and interacted with executives. The students also benefitted from networking sessions and a career fair.
Sport Analytics students were asked by SU’s S.U.’s office of alumni relations to give a presentation to alumni before two SU S.U. football games in Fall 2019 and two SU S.U. men’s basketball games during the 2019-20 season.
Research by Sanders and Ehrlich was published in the highly-regarded Public Library of Science (PLOSP.L.O.S.) on “The Alliance Formation Puzzle in Contests with Capacity- Constraints: A Test using American Football Reception-Coverage Contest Data.” Also, their research on “Mortality risk factors among National Football League players: An analysis using player career data” was published by F1000Research.
Bosch and Kushal Shah ’22 gave presentations about the Sport Analytics program and its research to the Syracuse University Board of Trustees in Fall 2019.
During the 2019-20 academic year, Sport Analytics students assisted Syracuse University Athletics with various projects. Sam Marteka ’21 organized the students into groups. James Hyman ’21, Cooper Shawver ’22, Liam Hogan ’23, Sam Auerbach ’23 and Mitch Bereznay ’23 worked on a social media project examining the interaction and engagement of fans of sponsored content, different sport content, dates/times of posting, and more. Davis Showell ’21, Shane Halpin ’23, Brendan McKeown ’21, Joe Pickering ’22 and Evan Baum ’22 worked on a Ticketmaster project examining trends and purchase behavior of season ticket holders for football and men’s basketball. Michael O’ Connor ’23, Preston Klaus ’23, Zach Crowe ’22 and Chase Seibold ’23 worked on an account executive data project analyzing SU S.U. Athletics account executive performance data for ticket selling across multiple sports and creating new metrics for performance.
Hyman was accepted into the prestigious Carnegie Mellon Summer Undergraduate Research Experience in Statistics. The 2020 experience was held online, where students took part in daily lectures and labs, learning about data visualization, clustering, regression models, principal component analysis, random forests and neural networks. The labs offered students virtual opportunities to practice what they have learned using sport data sets in R.
Sport Analytics students are using various statistical methods, including logistic regression, to understand which factors aid the Le Moyne College men’s soccer team in scoring more goals and allowing less goals. The group will also assist the team by breaking games into different splits, including home versus away, and in conference versus out of conference, to further discover tendencies in performance.
Losak and Marteka virtually presented their research on the impact of increased television exposure on college football attendance at the 2020 North American Association of Sports Economists Virtual Conference. Sanders presented his paper titled “Head Impact and Salary in the NFLN.F.L.: Is there a Compensating Wage-Risk Premium” at the virtual event.
Sport Analytics students took part in Sports Info Solutions’ Summer 2020 Football Analytics Competition to raise money for the United Negro College Fund. As part of the competition, students were given access to proprietary play-by-play NFL N.F.L. data.
In Fall 2020, the Sport Analytics program will offer a new online course titled “Introductory Qualitative Sport Psychology Analytics,” taught by Dafna Aaronson, an industry leader in sport psychology and people analytics. It will be the program’s first analytics course taught by a female.
A group of Sport Analytics students partnered on a project with SPM S.P.M. Advisory Council member Nick Carparelli, who recently started as the Executive Director of the Football Bowl Association. The students created a bowl database for the FBA F.B.A. and are working on analyzing the data to find what factors affect bowl attendance and TV T.V. ratings.
Here’s a sampling of where Syracuse University Sport Analytics students interned in Summer 2020: Zachary Anhalt ’21, Idea- Quest; John Asel ’23, BaseballCloud; Ben Ayers ’22, Oklahoma City Thunder; Sean Kenney ’22, Parametric Technology Corporation; Preston Klaus ’21, Pivot Analysis; and Mackenzie Mangos ’23, Rochester Red Wings. The following students interned with SponsorUnited: Evan Baum ’22, Sam Gellman ’23, Quinn Spangler ’23, and Nathaniel Mahoney ’23.
As of May 2020, 40 students at Syracuse University are minoring in sport analytics.
Falk College will welcome 47 sport analytics freshmen to campus in Fall 2020.
Photos with captions in this section include: Among those attending the 2020 MIT M.I.T. Sloan Sports Analytics Conference were (from left) Cooper Shawver, Joseph Sabel, Gareth Jobling, Nick Schloop, Dylan Blechner and Jon Bosch. In the back row is Sport Analytics professor Dr. Shane Sanders. Kyle Liotta, Joseph Sabel, Dylan Blechner and Jacob Kahane (from left) attended the 2020 Academy of Economics and Finance National Conference in Atlanta. Dr. Shane Sanders, Dax Speakman, Jon Bosch, Dylan Blechner, Dr. Jeremy Losak and Dr. Justin Ehrlich (from left) attended attended the New England Symposium on Statistics in Sports conference at Harvard.
In Spring 2020, for the sixth straight year, Club members participated in the Society of American Baseball Research (SABR) Analytics’ Spring Diamond Dollars Case Competition. Due to Covid -19, the students did not travel in March 2020 to Phoenix, Arizona, but instead presented virtually from SU’s campus. The competition is for undergraduate and graduate students from universities across the country to compete against each other by researching and presenting on a baseball analytics topic.
Four SU S.U. teams competed in 2020, with two teams winning their respective divisions. Students on SU’s S.U.’s winning teams were: Steven DiMaria, Hughston Preston, Ben Ayers, Joey Deaton and Cameron Mitchell; as well as Joe Pickering, Sean Kenney, Brendan McKeown, Cooper Shawver and Drake Mills.
In Fall 2019, 20 SABR club members competed in the SABR Diamond Dollars Case Competition at NYUN.Y.U. Students were given a topic and then given five days to collect data, create a model, and prepare a 30-minute presentation on the topic to be given in New York City in front of Major League Baseball executives. In 2019, teams were asked to project performances for Major League Baseball players Aaron Judge and Pete Alonso, or Luis Severino and Noah Syndergaard, over the next five seasons. Students also had to predict the likelihood that one player will outperform the other.
The club hears from numerous guest speakers throughout the year via in-person visits or virtual presentations, including TJ T.J. Barra, senior data quality analyst for Major League Baseball; Max Vogel-Freedman, analyst of player development and international scouting for the New York Mets; Justin Perline ’19, quantitative analyst for the Pittsburgh Pirates; Jim Callis of MLB M.L.B. Pipeline; and Jesus Lantigua, coordinator of Dominican Republic scouting for the Los Angeles Dodgers.
The organization was assembled to conduct analysis on the NBA, NCAAN.B.A., N.C.A.A., and high school basketball and has expedited the process of recording large sums of data at an efficient pace. Club members are working on research such as “Does College Experience Affect NBA N.B.A. Success?” and have created an NBA N.B.A. player database used for data matching across public data websites. Find examples of the club’s research on Twitter @CuseAnalytics.
The club also attended “tailgate” events sponsored by the Syracuse University Alumni Association before SU S.U. men’s basketball games where students discussed their research with alumni, as well as stats for the players that season.
The club spoke (via Skype and Zoom) with NBA N.B.A. analytics executives, including Calvin Floyd, Sacramento Kings operations analyst, Nick Fleder, Indiana Pacers data analyst, and David Sparks, Boston Celtics director of analytics.
In Fall 2019, the club attended a Buffalo Bills game, where members met with Syracuse University Sport Analytics alumnus Evan Weiss ’19, who was a football analytics intern with the Bills at that time. He gave students valuable career advice on how to break into the NFL N.F.L. analytics world.
The Club has formed a close partnership with the XFL X.F.L. since the new spring football league was founded. Club members collected data from NFL, AAF and CFL N.F.L., A.A.F. and C.F.L. games that would later be used by a small group of club members to research potential changes to the game of football. This group worked with Sport Management alumnus Bryan Kilmeade ’18 to reach conclusions that the XFL X.F.L. used to help formulate its rules.
Club members have worked on numerous research projects over the past few years, exploring topics such as “Do NFL N.F.L. Players Perform Worse After Receiving a Large Free Agent Contract;” “Do NFL N.F.L. Referees Display Bias Towards Certain Calls or Teams;” and “How Player Arrests Affect Team Winning Percentage in the NFLN.F.L.”
Industry executives joined club meetings virtually, including Neil Hornsby, founder and CEO C.E.O. of Pro Football Focus; Tucker Zeleny, director of sports analytics at the University of Nebraska; JT J.T. Busco, Syracuse University football assistant coach; and Ryan Smith, analyst and account manager at Pro Football Focus. Club officers for the 2020-21 academic year are president Zak Koeppel, vice president Cameron Mitchell, director of research Will Friedeman, director of operations Joe Pickering and treasurer Preston Klaus. Contact Koeppel at firstname.lastname@example.org.
The club has worked with the Syracuse University women’s ice hockey team, the AHL’s A.H.L.’s Syracuse Crunch, and the Tennity Adult League. Through these connections, several club members have secured hockey statistician internships.
The club uses analytics in research and discussions, but don’t be afraid if you don’t have an analytical background. The club is open to all SU S.U. students and recognizes that students from all academic backgrounds can positively contribute to its growth.
Photos in this section with caption include: In Fall 2019, the Football Analytics Club attended a Buffalo Bills game, where members met with Syracuse University Sport Analytics alumnus Evan Weiss ’19 (far left), who was a football analytics intern with the Bills at that time. Joe Pickering, Sean Kenney, Brendan McKeown, Cooper Shawver and Drake Mills (from left) Mills were honored for their presentation at the Society of American Baseball Research Analytics’ Spring 2020 Diamond Dollars Case Competition. In Fall 2019, Basketball Analytics Club members Dax Speakman ’21, Jon Bosch ’21 and Dylan Blechner ’20 attended the New England Symposium on Statistics in Sports at Harvard, along with Sport Analytics professor Dr. Shane Sanders and assistant professor Dr. Jeremy Losak. Steven DiMaria, Hughston Preston, Ben Ayers, Joey Deaton and Cameron Mitchell (from left) were honored for their presentation at the Society of American Baseball Research Analytics’ Spring 2020 Diamond Dollars Case Competition.
Syracuse University students enrolled in SAL S.A.L. 213-Sport Data Analysis gained exposure to the player health and performance sides of sport analytics to uncover valuable, yet-to-be-bediscovered discovered data insights. EDGE10, a leading provider of athlete management software, working with SU S.U. sport analytics professor Dr. Rodney Paul and sport analytics academic advisor Francesco Riverso, launched an on-going collaboration with Falk College.
During the fall 2019 semester, students in Paul’s SAL S.A.L. 213 class worked in groups to access anonymized athlete performance and medical data samples provided by EDGE10. The company shared scenarios that detail the type of user in the athletic organization and what their goals are for the respective data sets. With a client roster that spans sport organizations in the English Premier League (EPLE.P.L.), National Basketball Association (NBAN.B.A.) and the National Football League (NFLN.F.L.) among other entities in sports and additional market segments, EDGE10 is a leader in helping professional sports teams manage player performance data.
Jason Riddell, EDGE10 senior sports scientist, said, “We are extremely excited to be partnering with the first program of its kind here in the United States at Syracuse University’s Falk College. The opportunity to work with sport analytics students at such an early, formative stage has benefitted EDGE10 immensely by allowing us to help shape and develop the skill sets that we find so valuable in today’s world of elite sport.”
The students in SAL S.A.L. 213 ended the fall 2019 semester by presenting their research to EDGE10 executives, with some selected to continue an independent study in spring 2020.
The group consisted of students from the United States and Canada. They were shown how analytics are used in a variety of sports, and learned skills in various applications that are used in Sport Analytics courses at Syracuse University and in the sport industry, including R., Tableau, SQL S.Q.L. and more.
Guest speakers were brought in via video conferencing to share their insights, discuss industry trends, research topics and provide information on career paths in sport analytics. Students were taught by SU S.U. Sport Analytics professors Dr. Shane Sanders, Dr. Justin Ehrlich and Dr. Jeremy Losak. In addition, students participated in small group projects led by Sport Management graduate Joshua Nightingale, who has spent numerous years working in the analytics industry, as well as current Sport Analytics majors Jon Bosch, Bailie Brown, Joey Deaton, Sam Marteka and Dylan McGee.
Ethan Alpern: Evaluating the Impact of Salary Change on Player Performance in Major League Baseball.
Dylan Blechner: Sentiment Analysis and Video Assistance Referees (VARV.A.R.) in Professional Soccer.
Daniel Goetz: Predicting Success of Late Round MLB TalentM.L.B. Talent.
Gareth Jobling: The Feasibility of Adding an NFL N.F.L. Team in London.
Kyle Liotta: Predicting the Success of Major League Soccer Expansion.
Stephen McClain: The Impact of Injuries on a Pitcher Returning to Play.
Nick Riccardi: Optimizing NBA N.B.A. Roster Construction.
Joseph Sabel: Predicting City Likelihood for Expansion and Relocation in US U.S. Sports.
Nicholas Schloop: Quantifying the Value of a NASCAR Crew Chief.
Fletcher Wilson: Finding the Factors Driving Television Ratings and Attendance in Sport.
In Fall 2019, College benefactor David B. Falk ’72 guest-lectured in several Sport Management classes, including Research Methods taught by Dr. Mary Graham. Falk brought to campus that day his business partner Danielle Cantor, who is the only woman, among approximately 30 certified by the National Basketball Players Association, to solely represent an active player. Guest lectures from sport industry professionals are a regular occurrence in sport management and sport analytics classes at Syracuse University.
Alexandria Anneheim, manager of Inside Sales, Charlotte Hornets.
Dan Anyaegbunam, football operations, NFLN.F.L.
Stephen Basden, ISlide.
Nate Bell, manager of new business development, Columbus Blue Jackets.
Katie Berger, director of business operations and merchandise, Syracuse Mets.
Tiffany Brec, campus project coordinator, Vera House.
Tracey Burkey, manager of global accounts, Helms Briscoe.
Megan Cahill, senior communications director, Syracuse Crunch.
Nick Carparelli, executive director, Football Bowl Association.
Todd Cross, vice president of ticket sales, Syracuse Crunch.
Glenna Croy, director of volunteer services, Rescue Mission Alliance.
Lauren Davis, event production manager and changeover supervisor, Syracuse.
Michael Duda, managing partner, Bullish Inc.
Rachel Duffy, director of trademark licensing, Syracuse University.
Sue Edson, executive senior associate athletic director, Syracuse University.
David B. Falk, chief executive officer/founder, F.A.M.E.
Patti Fallick, managing director of broadcast operations, USTAU.S.T.A.
Matt Filippi, research and client services specialist in analytics, Ballengee Group.
Drew Fischer, manager of regional sales, Tailgate Guys.
Nick Fleder, basketball data analyst, Indiana Pacers.
Calvin Floyd, basketball operations analyst, Sacramento Kings.
Shawn Garrity, chief executive officer, Circle TPRT.P.R.
Nina Gernatt, key account manager, PepsiCo.
David J. Halberstam, principal, Halby Group.
Joe Hart, president, South Bend Cubs.
Adam Harter, senior vice president, PepsiCo.
Sam Hochberg, Technology Sales Executive, Oracle.
Danielle Jeweler, executive vice president, F.A.M.E; NBA agentN.B.A. agent.
Kim Keenan-Kirkpatrick, deputy athletics director, Syracuse University.
Scott Kevy, senior account executive, Momentum Worldwide.
Mike Lucero, global director, TwitchTVTwitchT.V.
John Madden, manager of inside sales, New York Yankees.
Andrea Marino, senior manager of corporate activation/marketing, Syracuse Crunch.
Tyler Nordquist, licensing manager, ISlide
Mario Oliveri, manager of inside sales, New York Yankees.
Ryan Olli, licensing and business development, NFL Players AccociationN.F.L. Players Association.
Alex Pache, senior manager of business development, Amazon.
Deanna Pownall, senior director of partnership marketing, USTAU.S.T.A.
Mark Pozin, director of communications, NBAN.B.A.
Corey Raymond, marketing and fan engagement coordinator, Syracuse University.
Mary Reed, director of emergency services, Rescue Mission.
Kevin Rochlitz, senior vice president of corporate sales and business development, Baltimore Ravens.
Joe Rosen, legal counsel and certified player representative, ICON Sports.
Kate Ruben, chief of staff/director of brand Development, The Montag Group.
Dom Sabatino, senior manager of sales and business development, PepsiCo.
Jason Smorol, general manager, Syracuse Mets.
Sam Spector, manager of premium partnerships, Blitzer Sports & Entertainment.
Lynn Steenberg, president, Sports Physical Therapy of New York.
Eric Stensland, integrated marketing manager, Dunkin brand.
Pat Sullivan, president, Game Creek Video, LLC.
Frank Supovitz, NFL N.F.L. author, former Super Bowl producer.
Nick Szpur, director of inside sales, New York Mets.
Micah Tannenbaum, associate digital manager, NBAN.B.A.
Mark Trumbo, assistant athletics director, Syracuse University.
Adam Vogel, senior director training and development, Sports Business Solutions.
Sam Walker, Wall Street Journal management and leadership reporter/author.
Andrew P. Weinbach, professor of economics, Coastal Carolina University.
Joey Weinberg, junior data analyst of universal music group, Havas Media.
Kirby Weinhauer, ticket sales, Syracuse University.
Jill Weston, volunteer coordinator, Syracuse Rescue Mission.
Heather Widell, owner/president, Law Offices of Heather A. Widell.
Sydney Wysoczanski, lacrosse operations coordinator, Major League Lacrosse.
Greg Ackerman, digital marketing analyst, Arizona Diamondbacks.
Alec Arsht, manager of partnership development, San Diego Padres.
Kelly Balance, entertainment coordinator, Carolina Panthers.
TJ T.J. Barra, senior data quality analyst, Major League Baseball.
Cody Barbuto, analyst, Kraft Analytics Group.
Kevin Belbey, agent, The Montag Group.
Nate Bell, manager of new business development, Columbus Blue Jackets.
Danielle Berman, founder and CEOC.E.O., Tackle What’s Next.
Gary Bettman, commissioner, NHLN.H.L.
Rachel Bubier, operations manager, Houston Astros Foundation.
Caitlin Burke, coordinator of hospitality and events, MKTGM.K.T.G.
Jim Callis, draft expert, MLB PipelineM.L.B. Pipeline.
Candace Campbell Jackson, senior vice president and chief of staff, Syracuse University.
Caitlyn Cohn, corporate citizenship coordinator, ESPNE.S.P.N.
Scott Cole, play-by-play announcer, NBA N.B.A. 2K League.
Drew Fischer, manager of regional sales, Tailgate Guys.
Adonal Foyle, former NBA professionalN.B.A. professional.
Bria Grant, senior manager, business intelligence, BSE B.S.E. Global (Brooklyn Nets).
Mitchell Gross, brand partnerships, Front Office Sports.
Charma Harris, talent acquisition associate, CNA CorporationC.N.A. Corporation.
Jenna Harmer, championship coordinator, United States Golf Association.
Chris Henderson, coordinator of marketing partnerships, NBA N.B.A. 2K League.
David Higdon, global head of communications, Riot Games.
Sam Hochberg, technology sales executive, Oracle.
Nancy Hogshead-Makar, Olympic champion, civil rights lawyer, CEO C.E.O. of Champion Women.
Neil Hornsby, founder and chief executive officer, Pro Football Focus.
Sandor Kopitz, sales academy manager, Boston Red Sox.
Michael LaPlaca, digital specialist, Cincinnati Bengals.
Raquel Marcelo, senior communications strategist, Riot Games.
Eileen May-West, program director, Wasatch Adaptive Sports.
Nate Medrano, manager of membership, Miami Dolphins.
Casey Miller, director of business development, Tagboard.
Sandy Montag, president and chief executive officer, The Montag Group.
Robert Murray, associate manager, Global Procurement, PepsiCo.
Christina Myers, marketing manager, Lehigh University.
Sharon Otterman, chief marketing officer, William Hill.
Justin Perline, quantitative analyst, Pittsburgh Pirates.
A.J. Poole, director of partnership sales and activation, Pittsburgh Steelers.
Jon Shepherd, Australia’s Leaders of Evolution.
Rachel Shor, manager of sales, New York Islanders.
David Sparks, director of basketball analytics, Boston Celtics.
Rob Stabenau, SRi manager, MKTGM.K.T.G.
Olivia Stasiuk, consumer insights strategist, Dallas Cowboys.
Lynn Steenberg, president and chief executive officer, Sports Physical Therapy of Central New York.
Travis Tygart, chief executive officer, United States Anti-Doping Agency.
Max Vogel-Freedman, Integration Analyst, player development and international scouting, New York Mets.
Pete Ward, chief operating officer, Indianapolis Colts.
Tyler Wasserman, salary cap analyst, National Basketball Association.
Tyler Young, senior director of business operations, Braze.
Faculty and Staff.
The 2019-20 academic year was productive for SPM S.P.M. faculty and staff on campus, domestically, and internationally. From presenting research at conferences worldwide to mentoring students on campus and in the community, SPM S.P.M. faculty and staff continue to bring new and important perspectives impacting today’s most critical issues in sport. Listed below is a small sampling of select accomplishments. We invite you to visit the Falk College and Department of Sport Management website regularly to stay current with SPM S.P.M. news.
Rick Burton, David B. Falk endowed professor:
Burton published research on Mark Twain’s unique connection to baseball in Nine as well as co-authoring the coffee table book, “Forever Orange: The Story of Syracuse University” in honor of SU’s S.U.’s 150th anniversary. He serves as SU’s S.U.’s Faculty Athletic Representative to the NCAA and ACC N.C.A.A. and A.C.C. and is concurrently working on a number of new books and movie projects. He is a regular contributor of co-authored columns to Sports Business Journal.
Dennis Deninger, Professor of practice:
The former ESPN production executive E.S.P.N. production executive and three-time Emmy Award winner teaches Sport Communications, Super Bowl and Society, and Sports, Media and Society courses. Deninger, who was the founding director of the Sports Communications graduate program at SU’s S.U.’s Newhouse School, is completing the manuscript for his second book, “The Game that Changed America,” about the impact the Super Bowl has had on American life.
Dr. Ehrlich finished his first year at Syracuse University teaching sport analytics classes as well as mentoring students on research projects. He presented his research at the Midwest Analytics Conference as well as saw his research published in journals such as JAMA Network Open, PLOS ONE, and F1000Research. Ehrlich, whose current research focuses on football concussions, has been granted access to player cause of death statistics from the National Death Index (part of the CDCC.D.C.).
Dr. Mary Graham, Professor:
Dr. Graham was a 2019 CUSE Grant Recipient and a Falk College Sport and Human Development Institute Seed Grant Recipient for her co-authored research on “Managerial Diversity and Misconduct by Male Professional Athletes.” Dr. Graham also presented at the Labor and Employment Relations Association 2020 Meeting. She is in her final year of a Provost’s Faculty Fellowship, where she works with SU’s S.U.’s Faculty Senate to implement campus-wide shared competencies for undergraduate students.
Dr. Losak finished his first year at Syracuse University teaching sport analytics classes as well as co-advising the Sport Management Club and Baseball Statistics and Sabermetrics Club. He presented his research at the 2019 European Sports Economics Association International Conference in Spain, the Eastern Economic Association Meetings in Boston, and SABR Analytics Conference remotely. Losak is a 2016 Syracuse University Sport Management graduate, who completed his PhD Ph.D. in economics at Clemson.
David Meluni, Assistant teaching professor:
Meluni spent four years as an adjunct professor in Sport Management before joining the faculty full time in 2018. He has 20 years of experience in the sport industry, including at Florida State Athletics, IMG I.M.G. College (Syracuse Athletics), SIDEARM Sports, New York Collegiate Baseball League and Skoresheet. Meluni teaches sales, marketing, sponsorship and promotion courses at SUS.U., and also serves as the faculty advisor for the Sports Sales Club.
Dr. Paul presented his research at the 2019 European Sports Economics Association International Conference in Spain and the 2020 Academy of Economics and Finance Conference in Atlanta. Dr. Paul, a world renowned sports economist who has been quoted by media outlets around the world, serves as advisor of the Baseball Statistics and Sabermetrics Club, teaches Sport Analytics courses at SU S.U. and oversees senior thesis projects.
Dr. Pauline, who has taught at SU S.U. since 2006, is conducting research on risk management, liability, and best practices of sporting events as it relates to the COVID-19 pandemic. She works on SPM S.P.M. curriculum, assessment planning, and is involved with SU S.U. Project Advance in the offering of sport management classes to high school students. In Spring 2020, Pauline was honored by SU’s S.U.’s Center for Disability Resources for supporting students with disabilities.
Dr. Pauline leads the Sport Venue and Event Management master’s program. His research was accepted for presentation at the 2019 Association of Applied Sport Psychologists (AASPA.A.S.P.) national conference. He serves on the AASP A.A.S.P. Continuing Education Committee and is also a member of AASP A.A.S.P. and the S.U. Appeals Board. Dr. Pauline took students in SPM S.P.M. 101 to the Syracuse Rescue Mission to serve meals and log volunteer hours.
Dr. Sanders, who has taught at Syracuse University since 2016, was promoted to full professor in 2020. He attended the New England Symposium on Statistics in Sports and the MIT M.I.T. Sloan Sport Analytics Conference. Sanders was a 2019-2020 Falk College Sport and Human Development Institute Seed Grant Recipient for his research involving death rates and causes among former NFL N.F.L. players.
Michael Veley, Director and chair, Rhonda S. Falk endowed professor:
Veley, who has worked at Syracuse University since 1995, is the founding director of the Sport Management program at SUS.U. He serves as vice president of the Syracuse Sports Corporation, is the public address announcer for SU S.U. football and basketball games, and the advisor of the Sport Management Club. Veley spent nearly two decades working as a Division I athletic administrator.
Dr. Wolohan served as a panelist and invited guest at the 2019 International Forum on Sport at Quanzhou Normal University in China, as well as at the 2019 Play the Game Conference in Colorado Springs. Wolohan, who also teaches in SU’s S.U.’s College of Law, had his research about California’s Fair Pay for Play Act published in the journal LawinSport in Fall 2019.
Margie Chetney finished her seventh year in Sport Management as an administrative assistant. She works closely with students and faculty, manages department calendars and events, serves as editor of the SPM S.P.M. newsletter and website, and handles social media and news for the department.
Nicole Cost (SPM S.P.M. class of 2008) finished her fourth year as an internship placement coordinator in Sport Management. She works with seniors on Capstone guidance, undergraduates on internships and advising, as well as being a liaison for alumni. She chairs the Emerging Leaders Council for young alumni and is the co-advisor of the Women in Sports and Events Club. Cost teaches HSH H.S.H. 101, SPM S.P.M. 201 and SPM S.P.M. 455.
Lisa Liparulo finished her second year as an internship placement coordinator in Sport Management. She guides SPM S.P.M. seniors through the Capstone process, as well as works with undergraduate and graduate students on advising and internships. She is the co-advisor of the Women in Sports and Events Club and teaches SPM S.P.M. 201 and SPM S.P.M. 455.
Kevin McNeill joined the department as an internship placement coordinator in February 2019 after spending 12 years at Le Moyne College as associate athletics director for marketing. He works with SPM S.P.M. seniors on Capstone guidance, as well as undergraduates on internships and advising. He also teaches SPM 201 and SPM S.P.M. 201 and S.P.M. 455.
Francesco Riverso finished his fifth year in the department, and second full year as the academic advisor for Sport Analytics. He advises Sport Analytics majors, connecting them to industry internships and working to develop partnerships to benefit the program. He assists in the coordination of SU’s S.U.’s Berlin Sport Analytics Symposium and the Berlin Sport Analytics Academy, as well as teaches HSH H.S.H. 101 and SPM S.P.M. 201.
Kathryn Tunkel, who celebrated her 27th year at Syracuse University in 2020, is the administrative assistant to SPM S.P.M. director Michael Veley. She works closely with students and faculty, handles all SPM S.P.M. course scheduling, classroom assignments, Intra-University Transfer and SPM S.P.M. minor applications, and student enrollment.
David Falk is the founder and CEO C.E.O. of Falk Associates Management Enterprises (FAME). Considered to be the most influential player agent the NBA N.B.A. has ever seen, Falk was listed among the “100 Most Powerful People in Sport” for 12 straight years. A gift from Rhonda S. Falk ’74 and David B. Falk ’72 in 2011 established the Falk College of Sport and Human Dynamics.
Ronald Bernard has over 40 years experience in the entertainment, sports, and media industries in both senior operating and financial capacities. He is president of LWB L.W.B. Consulting, a media/ sports consulting advisory to private equity firms looking to make investments in the sports/entertainment industry.
Nicholas Carparelli Jr. is the executive director of the Football Bowl Association. He previously worked as a senior director at Under Armour, as the senior associate commissioner at the Big East Conference as well as with the New England Patriots and at the University of Notre Dame. He received his Master’s degree from SUS.U.
Howard Deneroff, an SU S.U. graduate, is the executive vice president and executive producer of Westwood One’s sports programming, where he is responsible for the coordination of all on-air and production elements for live national radio play-byplay broadcasts of the NFLN.F.L.; College Football and NCAA N.C.A.A. Championship properties; the Olympics; the Masters; the PGA P.G.A. Championship; and the Triple Crown of Horse Racing.
Kelly Downing is a marketing veteran with more than 20 years experience working with sports teams, international sporting events, athletes, agencies, and consumer brands. She previously served as the chief operating officer of State6. The SU S.U. graduate began her career with the New England Patriots and New England Revolution.
Patti Fallick is the managing director of broadcast operations at the United States Tennis Association (USTAU.S.T.A.), where she oversees the broadcast department for both the US U.S. Open and USTA U.S.T.A. properties. Prior to the USTAU.S.T.A., she was a member of the original team for MLB M.L.B. Network’s record-setting launch in 2009. The SU S.U. graduate has won seven Emmy Awards.
Shawn Garrity is the founder and chief executive officer for Circle TPRT.P.R., a guest experience production agency founded in 2013 in Las Vegas. Garrity has worked with many global brands including MGMM.G.M., Warner Brothers, the NBA, MLB, ESPNN.B.A., M.L.B., E.S.P.N., Orange Bowl Committee, Adobe and NBCN.B.C. Garrity was a scholarship athlete at SU, S.U., playing football from 1982-86.
Mark Geddis is president and CEO C.E.O. of Geddis Holdings and managing partner of Super Fan Sports Fundraising. Prior to that, he was the founder and CEO C.E.O. of Collegiate Images and was also director of marketing communications for the Florida Marlins.
Charma Harris, a 2013 graduate of SU’s S.U.’s Sport Management program, is a Talent Acquisition Coordinator at CNAC.N.A., a non-profit research and analysis organization based in Arlington, Virginia. She worked for five years at the PGA P.G.A. Tour as a Tournament Services Coordinator and Manager at the WGCW.G.C.-Cadillac Championship in Miami, Florida.
Cliff Kaplan is chairman of Equity Sports Partners (ESPE.S.P.), a boutique sports marketing and media company based in New York City. Previous to founding ESPE.S.P., Kaplan, an SU S.U. graduate, served as president and CEO C.E.O. of Van Wagner Sports and Entertainment. He has been an industry leader for more than 25 years.
David Kleinhandler, an SU S.U. graduate, is president and founder of New Venture Financial Wellness and has been an entrepreneur for more than 30 years. His other projects include Dynasty Financial Partners and Foundations, including a partnership with Carmelo Anthony’s “Courts for Kids.”
Rob Konrad, an SU S.U. graduate, is the chairman of Alterna Financial, a Floridabased private investment management firm. Konrad began his career in the financial services industry during his career in the NFL N.F.L. and served as a long-time team representative for the National Football League Players Association.
Christopher Lencheski is the chief executive officer at Winning Streak Sports. Prior to this role, he worked with MP M.P. & Silva, Phoenicia Sport and Entertainment, and served as chairman of the board of managers and chief executive officer for IRG I.R.G. Sports + Entertainment. He has worked in the global sports and entertainment landscape for more than 25 years.
David Levy, an SU S.U. graduate, spent the last 30 years working in television. He served as president of Turner, the TV T.V. unit that houses CNN, TNT, TBS C.N.N., T.N.T., T.B.S. and Cartoon Network, among other assets and is now owned by ATA.T.&T., before leaving in 2019. He led the company’s advertising sales, affiliate sales, and sports units.
Deidra Maddock, an SU S.U. graduate, is vice president of sports marketing at ESPNE.S.P.N. She oversees fan and brand marketing efforts across a variety of professional league content, ESPNE.S.P.N.-owned events and fantasy sports efforts. She has contributed to numerous rights renewal and acquisition efforts.
Sandy Montag is president and CEO C.E.O. of The Montag Group, a talent management, consulting, content development and media strategy company focused in the world of sports, entertainment and lifestyle. Additionally, Montag spent 30 years at IMGI.M.G., and also developed and launched Ari Fleischer Sports Communications.
Laurie Orlando is senior vice president for talent strategy at CBS C.B.S. News. The SU S.U. graduate oversees recruiting, development, and planning for on-air talent. Prior to joining CBS C.B.S. News, Orlando served as senior vice president for talent development and planning at ESPNE.S.P.N.
Michael J. Patent is the co-founder and managing director of Culture Group, a pan-Asian entertainment marketing agency founded in 2016. The entertainment and brand marketing executive has a 15-year history of developing brand partnerships and strategies in the U.S. and Asia. Patent previously served as senior vice president with AEG A.E.G. Global Partnerships in Shanghai.
Kevin Rochlitz is the senior vice president of corporate sales and business development for the NFL’s N.F.L.’s Baltimore Ravens. He previously worked for Mandalay Sports and Entertainment, and as an assistant athletic director at the University of Miami.
Jeffrey Rubin is the founder and CEO C.E.O. of Sidearm Sports (a Learfield IMG I.M.G. College company), which provides digital engagement platforms to the largest brands in college athletics. Rubin also serves as an associate professor of practice at Syracuse University’s iSchool.
Ben C. Sutton Jr. (emeriti) is chairman of Teall Capital, a private equity company. Sutton was previously chairman and CEO of IMG C.E.O. of I.M.G. College, which he founded as ISP I.S.P. Sports in 1992 and built into a nearly billion dollar enterprise. Sutton is a member of the Sports Business Journal Hall of Fame.
Kathrine Switzer (emeriti) is one of running’s most iconic figures: her gender barrier breaking run in the 1967 Boston Marathon launched the women’s running revolution. The SU S.U. graduate is an Emmy-award winning TV T.V. commentator, author, speaker and founder of “261 Fearless,” a global non-profit to empower women through running.
Mike Tirico, a broadcaster for NBC N.B.C. Sports, has handled a variety of assignments for ESPN, ESPN Radio and ABC E.S.P.N., E.S.P.N. Radio and A.B.C. Sports since 1991, establishing himself as one of the most recognizable faces in the industry. In 1987, he was the first recipient of the Bob Costas Scholarship, given to a broadcast journalism student at Syracuse University.
Tiffer Valente, a 2012 graduate of SU’s S.U.’s Sport Management program, is chief operating officer at Beat The Bomb in Brooklyn. Previously, he spent five years working for IMG I.M.G. College, with roles in sales strategy and operations, as well as partnership marketing. Prior to IMGI.M.G., he acted as a consultant for Tough Mudder in event safety and operations.
John Wildhack has served as Syracuse University’s Director of Athletics since August 2016. Previously he worked as executive vice president of programming and production for ESPNE.S.P.N. The SU S.U. graduate oversaw all of ESPN’s E.S.P.N.’s production efforts, as well as programming acquisitions, rights holder relationship management, and scheduling.
Roland Williams, an SU S.U. graduate, is president and chief executive officer of All Pro Catalyst, a consulting firm providing program and staff development services to school districts, municipalities and non-profits. Williams, a Super Bowl champion, is also a motivational speaker, author and social entrepreneur.
Michael Wohl (emeriti) is a partner in Coral Rock Development Group. Previously, the SU S.U. graduate served as president of Pinnacle Housing Group, which focuses on the development of quality, affordable housing in South Florida.
Be sure to also follow Sport Management on Twitter @SUSportMgmt, and “like” us on Facebook at SU S.U. Falk College Department of Sport Management.
Thank you again for being the strong, committed alumni base that we count on to help us succeed in educating future sport industry leaders.
—Nicole (Imbrogno) Cost, SPM S.P.M.’08, internship placement coordinator.
Garrett IV, Charles, Long Island Net/NY N.Y. Liberty, Analytics Coordinator.
Fischer, Lauren - Elementary App, Educational Consultant.
Friedman, Julie - NBAN.B.A., Senior Manager, Hospitality, Busines Operations, and Global Partnerships.
Guha, Saurab - Lazard Asset Management, Investment Banking Associate.
Hager-Johnson, Alana - LRXDL.R.X.D., Account Director.
Harrington, Kelly - Droga5, Account Director.
Hight, Jonathan - Hearts & Science LLCL.L.C., Associate Director of Video Investment.
Wynn, Robert - Northfield Consulting Group LLCL.L.C., Business Manager.
Class of 2009:
Arrighi, Emily - ESPN E.S.P.N. Inc., On-Air Specialist, Motion Graphics.
Babienco, Isabella - Viant Technology LLCL.L.C., Key Account Advisor, Client Services.
Lampasi, Richard - Mile High Sports Radio, Producer.
Langlais, Gary - CSC C.S.C. ServiceWorks, Corporate Counsel.
Maljovec, Jorden - Law Office of Jorden Rosen Maljovec, Attorney.
Meltzer, Martin - DLA D.L.A. Piper, Project Manager.
Mountford, Thornton - SeatGeek, Manager, Revenue Operations.
Sternbach, Adam - Strategies for Wealth, Agency Control Officer.
Stolzenberg, Jeffrey - GreenBananaSEOGreenBanana S.E.O., Web and Search Engine Optimization Project Manager.
Van Hoff, Ashley - McDermott Will & Emery, Attorney.
Vandenabeele, Evan - UBS AGU.B.S. A.G., Authorized Officer.
Yakubovich, Jason - MJJ M.J.J. Brilliant Jewelers Inc., Director of Operations.
Abramo, Alexander - Denman Properties at Compass, Buyer SpecialstSpecialist.
Abramson, Andrew - Riviera Partners, Partner.
Alken, Mark - CBS C.B.S. Sports, Archivist.
Bassewitz, Michael - Paragon Marketing Group LLCL.L.C., Senior Account Coordinator.
Brantman, Ashley - Intersport, Vice PresisdentPresident/Group Account Director.
Brewster, Thomas - Boston Bruins and TD T.D. Garden, Communications Manager.
Chernes, Zachary - Publicis Worldwide, Account Supervisor.
Choi, John - ESPN E.S.P.N. Inc., Statistics Associate.
DiTrani, Michael - PricewaterhouseCoopers LLPL.L.P., Experienced Associate.
Elken, Erik - ABC Inc., Evening Anchor.
Flohr, T. Willem - Assembly, Supervisor of Integrated Communications.
Frias, Gregory - USTA U.S.T.A. Foundation, Manager Programs and Services.
Guzinski, Steven - SJGSports LLCL.L.C., Fitness Coach.
Jacobi, Joseph - Bed Bath & Beyond Inc., Payroll Processor.
Levy, Joshua - William Morris Endeavor, Entertainment LLCL.L.C., Non-Scripted TV/Broadcast Agent.
Persoff, Joseph - Baker & Hostetler LLPL.L.P., Associate Attorney.
Piken, Jonathan - Prudential Financial, Process Management Specialist.
Posser, Erick - Guggenheim Partners LLCL.L.C., Senior Associate.
Prinsell, Jonathan - Hamilton Tiger-Cats, Director, Business Intelligence and Data Analytics.
Watson, Matthew - Glover Young Hammack Walton and Simmons PLLCP.L.L.C., Associate Attorney.
Weinman, Spencer - QuickFrame, Chief Revenue Officer.
Wood, Samuel - Puck Agency LLCL.L.C., Certified PHPA P.H.P.A. Agent and Executive Assistant.
Bailey, Antwon - St. John’s College High School, Educator.
Baldassarre, Adam - SME S.M.E. Entertainment Group LLCL.L.C., Vice President of Business Development.
Bennett, Andrew - Arizona Coyotes, New Business Development Executive.
Bernstein, Matthew - GR Properties USA G.R. Properties U.S.A. Inc., Assistant Project Manager.
Bourque, Basil - Marqeta, Inc., AML A.M.L. Compliance Lead.
Burks, Arielle - RYCARS Construction, LLCL.L.C., Marketing and PR P.R. Manager.
Cooper, Jordan - Justworks Inc., Account Executive.
DePoint, Devin - CaterTrax, Product Manager.
Diamond, Andrew - Sirius XMX.M., Manager, Sports Partnerships and Marketing.
Hoang, Thuong - Publicis Media, Financial Planning and Analysis Manager.
Hucal, Julian - EYE.Y., Senior Consultant.
Kanter, Maxx - G2 Worldwide, Account Associate.
Kramer, Matthew - CGI C.G.I. Communications Inc., Sales Associate.
Kuflik, Elana - NYC New York City Department of Education, Special Education Teacher.
Paul, Matthew - Salmanson Capital LLCL.L.C., Vice President.
Porillo, Meghan - Signature Consultants, National Account Manager.
Ruhland, Saralynn - Buffalo Sabres, Account Services Representative.
Salvan, Morgan - 360i LLCL.L.C., Senior Manager/Influencer Marketing.
Sharkey, Brian - Indeed, Inc., Account Manager.
Shreve, Michael - MDS M.D.S. & Associates, Sales Associates.
Stahler, Jonathan - Stahler Sports & Entertainment Law, PAP.A., President.
Stark, Hali - Major League Baseball, Director, New Media and Content Marketing.
Carroll, Sarah - Small Shindigs, Company Owner.
Thomas, Lavoisier - ESPNE.S.P.N., Account Services Representative.
Davidson, Bryan - Authentic Brands Group, Counsel, Business and Legal Affairs.
Dos Santos, Afonso - PSAV P.S.A.V. Inc., Senior Sales Manager.
Josephs, Jordan - SingerLewak LLPL.L.P., Director.
Bongrazio, Caitlin - The Walt Disney Company, Recreation Guest Experience Manager.
Lomasky, Marc - Lowenstein Sandler LLPL.L.P., Attorney.
London, Stephen - Motherpucker.ca, Writer.
Marks, Alyssa - National Basketball Association, Director, NBA N.B.A. 2K League.
McLaughlin, Garrett - USA U.S.A. Football / Bates College, Assistant Football Coach.
Naylor, Andrew - Dick’s Sporting Goods Inc., Assistant Store Manager.
Nightingale, Joshua - MRMM.R.M., Senior Data Analyst.
Norowski, Benjamin - New York Red Bulls, Youth Soccer Supervisor.
Resavy, Nicholas - Northeast Elite Basketball, Head Coach.
Reuben, Jeffrey - ISMI.S.M., Senior Manager, Sport Partnerships and Activations.
Ricco, Richard - NBC N.B.C. Sports Group, Technical Logistics Assistant.
Arrospide, Andrew - Alfalfa, Co-Founder.
Belanger, Erica - ASICS A.S.I.C.S. Digital, Integrated Marketing Communications Manager.
Boepple, Ryan - University of Colorado School of Law, Law Student.
Botwinick, Michael - CNA C.N.A. Insurance, Lawyer, Liability Claims Representative.
Brest, Eric - Catalyst Sports, Player Representative.
Bruce, Rebecca - JPMorgan J.P. Morgan Chase & Company, Sports and Entertainment Marketing.
Cohen, Matthew - Riddle & Bloom, Account Supervisor.
Cohen, Daniel - KSHB K.S.H.B. Kansas City, Reporter.
D’Ambra, Drake - SignalPath, Client Engagement Manager.
Davidson, Philip - Queensboro FCF.C., Vice President of Sales.
Faske, Derek - Flex Marketing Group, Sales and Marketing Manager.
Geisenheimer, Steven - MLB M.L.B. Advanced Media, Digital Media Analyst.
Harris, Charma - CNA C.N.A. Financial Corporation, Talent Acquisition Associate.
Jacobino, Jonathan - Golf Digest, CRM C.R.M. Marketing Manager.
Kearney, Jameson - National Football League, Ad Solutions.
Lyons, Davis - Van Wagner Sports & Entertainment LLCL.L.C., New Stadium Sales Consultant.
McWhirter, Iain - MKTGM.K.T.G., Account Director.
Millan, Joshua - Whistle, Director of Content Partnerships.
Nelson, Dylan - JPMorgan J.P. Morgan Chase & Company, Associate.
Rudy, Aaron - Dartmouth College, Assistant Athletics Director for Marketing.
Ruiz, Carlos - MLB M.L.B. Advanced Media, Senior Digital Producer.
Spodek, Chad - City Lumber Inc., Financial Account Manager.
Stabenau, Robert - MKTG, SRi M.K.T.G., S.Ri. Senior Manager.
Voelker, Alvaro - BODYARMOR, Multicultural Marketing Manager.
Bernstein, Zoe - Noun Agency, Director, Accounts and Strategy.
Blewis, Brian - NBC N.B.C. Sports Washington, Manager, Content Planning.
Hewitt, Cory - National Grid USAU.S.A., Associate.
Hill, Devin - Barnicle Brothers Inc., Producer.
Kelley, Robert - All Fill Inc., Regional Sales Manager.
Kim, Sunghwan - ESL - E.S.L. Turtle Entertainment, Junior Account Executive.
Kozar, Steven - CSM C.S.M. Sport & Entertainment, Account Director.
Lee, Mari - M Resort Spa Casino, Sports Partnership Manager.
Lerner, Charles - TAO T.A.O. Group, TAO T.A.O. Cares Engagement Coordinator.
Lewis, Marcel - IBM I.B.M. Corporation, Commercial Account Executive.
Lyons, Courtney - New York Road Runners, Coordinator, NYRR N.Y.R.R. Run for the Future.
Maher, Bennigan - Olympia Sports, Store Manager.
Sperino, David - United Rentals, Inside Sales.
Steverson, Jennifer - NBC Universal Media LLCN.B.C. Universal Media L.L.C., Manager, Agency Partnerships.
Tessler, Ryan - Joe Hand Promotions Inc., Senior Account Executive.
Wentzell, Jack - ASM A.S.M. Global at Allegiant Stadium, Operations Manager.
Agresto, Kevin - Greenlight Financial Technology, CRM C.R.M. Marketing Manager.
Albright, Zachary - JPMorgan J.P. Morgan Chase & Company, Associate, Data and Analytics.
Allam, Mohamed-Yusef - ADP A.D.P. Monroe Township, District Manager.
Carr, Kelly - Sidley Austin LLPL.L.P., Associate Attorney.
D’Accordo, Michael - Deutsche Bank, Structured Lending Associate.
Del Guercio, Brooke - Major League Baseball, Senior Coordinator, Client Services.
DiDonato, James - CSM C.S.M. Sport & Entertainment, Manager, Account Leadership.
Eidelman, Alec - United Parcel Service Inc., Package Supervisor.
Eklund, Haley - MKTGM.K.T.G., Manager, Sponsorship Strategy and Activation.
Evans, Ryan - Eagle Rock Advisors LLCL.L.C., Senior Analyst.
Fernandez, Emmanuel - ACE Programs for the Homeless, Job Developer.
Gorman, Daniel - United Solutions, LLCL.L.C., Project Manager.
Greenway, Chelsea - ZogSports, Sales Manager.
Kopitz, Sandor - Sandor Kopitz, Manager, Sales Academy.
Korolev, Kristina - ELM E.L.M. Developments, Project Coordinator.
Liemer, Colby - Scout Sports and Entertainment, Senior Account Executive.
Lloyd, Tatum - MOCDCM.O.C.D.C., Data Analyst Consultant.
Mindock, Stephanie - Loyola University Maryland / MASNM.A.S.N., Executive Producer.
Mischel, Zachary - Apollo Jets, In-House Counsel.
Caporizzo, Carly - Phoenix Marketing International, Director of Sample Operations.
Rechler, Benjamin - SPM S.P.M. Soccer, Players’ Agent.
Rose, Matthew - CSM C.S.M. Sport & Entertainment, Manager, Creative Strategy.
Shapiro, Robert - OUTFRONT Media, Account Executive.
Skwiersky, David - KPMG USK.P.M.G. U.S., Financial Services Internship.
Wickham, Kathryn - Syracuse University, Recreation Services Supervisor.
Wildhack, Sean - PGA P.G.A. Tour, Tournament Business and Sponsor Relations Coordinator.
Wilkinson, Brian - Neodent USAU.S.A., Territory Manager.
Winter, Max - New York City Police Department, Agency Attorney.
Wood, Alyssa -MKTGM.K.T.G., Senior Manager of Sponsorship Strategies and Activation.
Biggins, Elijah - Genius, Integrated Marketing Strategist.
Billitier, Hailey - fuboTVfuboT.V., Manager, Content Strategy and Acquisitions.
Brenner, Jayson - Kindred Group, Associate Product Manager.
Brody, Megan - ViacomCBS, Programmic Account Viacom C.B.S., Programmatic Account Service Representative.
Campeas, Emily - Yelp, Training Specialist.
Emerich, Jason - Wheeling University, Recruiting Coordinator/Offensive Line Coach.
Eo, Brian - EYE.Y., Assurance Staff.
Feinman, Daniel - Chorus.ai, Senior Business Development Consultant.
Gutman, Michael - Yext, Account Executive.
Hamill, Robert - IMG I.M.G. College, Partner Services Coordinator.
Howard-Orr, Alexis - Tropical Foods LLCL.L.C., Accounting Coordinator.
Koeppel, Max - Koeppel Rosen LLCL.L.C., Associate.
Langdon, Cady - National Football League, Health and Safety Initiatives Coordinator.
Marra, Christopher - Prometheus Group, Team Lead, Business Development.
McCrea, C’Ara - EYE.Y., Campus Ambassador.
Mendelson, Jordan - Berry Industrial Group Inc., Executive Assistant to the President.
Rodriguez-Ema, Rafael - PREPA, Executive Office Systems Administrator.
Rosenwald, Benjamin - BSE B.S.E. Global, Senior Research Analyst.
Rothstein, Adam - Mindshare Entertainment, Associate.
Sadat-Tehrani, Tara - CBREC.B.R.E., Client Services Coordinator.
Siegel, Sophie - OneTeam Partners, Content Coordinator.
Sparks, Jacquelyn - CSM C.S.M. Sport & Entertainment, Senior Account Coordinator.
Spector, Samuel -Prudential Center, Manager of Premium Partnerships.
Tabak, Max - ButterflyMXButterflyM.X., Sales Director.
Tillotson, Jordan - The Hoop Group, Vice President of Operations and Administration.
Rafferty, Hannah - Event Strategy Group, Event Manager.
White, Marcus - NBC N.B.C. Sports, Writer and Web Producer.
Ciferri, Peter - Binghamton University, Assistant Lacrosse Coach.
Conetta, Colby - CBS C.B.S. Sports Network, Ticker Operator.
Diaz, Mateo - Verizon, Legal Intern.
Ellman, Matthew - NBCUniversalN.B.C. Universal, Digital Sales Planner.
Feola, Joseph - AEG, CRM A.E.G., C.R.M. Analyst.
Friedman, Samuel - Swag.com, Business Development Consultant.
Luna, Marcos - The Marketing Arm, Production Coordinator.
Maizes, Jeffrey - NBC N.B.C. Sports Group, Digital Sponsorship Integration Specialist.
McGrory, Reid - Keurig Dr. Pepper, Consumer Engagement Associate Manager.
McHale, Casey - ATA.T.&T., Sales Consultant.
Miller, Mallory - Fencers Club, Program Director.
Romansky, Matthew - Optimum Sports, Assistant Negotiator.
Rosenhaus, Talia - BSE B.S.E. Global, Coordinator, Global Partnerships and Events Strategy.
Rotondo, Michael - BSE B.S.E. Gobal, Manager of Premium Ticket Operations.
Scanlan, Daniel - Kindred Partners, Partner.
Schwartzman, Joshua - MKTGM.K.T.G., Sponsorship Strategy and Activation.
Serra, Paige - MacWilliams Law PCP.C., Student Associate.
Sewerin, Oskar Emil Anders - Generation Pep, Event Manager.
Shelmidine, Marcus - Syracuse University Athletics, Women’s Basketball Video Coordinator.
Sirota, Samuel - SL S.L. Green Realty Corp., Associate Underwriter.
Tumminia, Sara - Van Wagner Sports and Entertainment, Production Coordinator.
Twomey, Nicholas - CSM C.S.M. Sports & Entertainment, Account Manager.
Beyer, Leah - Live Nation Entertainment, Sponsorship Coordinator.
Birns, Jeremy - RDE R.D.E. Advisors, Inc., Office Leasing Associate.
Bongiorno, Joseph - New York Yankees, Season Tickets Coordinator.
Borza, Timothy - DSJ D.S.J. Global, Consultant.
Breitenmoser, Jan - FC F.C. Wil 1900 Switzerland, Sporting Coordinator.
Castro, Destiny - New York City Football Club, Ticket Sales Coordinator.
Chun, Seung Han - KCC K.C.C. Corporation Korea, Sales.
Essaghof, Joy - Legends, Business Development Analyst.
Fishbein, Daniel - NMPiN.M.Pi., Senior Partnership Sales Associate.
Friedman, Matthew - The Madison Square Garden, Company Coordinator, New Business Development.
Gardner, Sarah - NBAN.B.A., Production Trainee.
Gorman, William - DICK’S Sporting Goods Fulfillment Center, Group Leader.
Jaffin, David - Grit Player Services, LLCL.L.C., Co-Founder.
Jordan, Lawrence - Google, Enterprise Business Development.
Neumann, Matthew - DraftKings, Customer Experience Associate.
Newsome, Elijah - MKTGM.K.T.G., Coordinator.
O’Connor, Kyle - Convene, Account Coordinator.
O’Connor, Daniel - Premier Partnerships, Senior Analyst.
Pappalardo, James - CITC.I.T., Marketing Specialist.
Pasternak, Richard - NBAN.B.A., Game Reviewer.
Penta, Tyler - Fross Zelnick Lehrman & Zissu, International Legal Assistant.
Peters, Christopher - MSGM.S.G., Account Executive.
Polanco, Deanna - Monami Entertainment, Executive Assistant.
Potolski, Matthew - NBC N.B.C. Sports Group, Junior Publicist.
Ross, Gabriel - 360Learning Engagement Platform, Digital Learning and Sales Enablement Advisor.
Rossetti, Benjamin - NBCUniversalBenjamin - N.B.C. Universal, Digital Sales Planner.
Rousso, Eli - MSG, Group Sales and Service.
Rubenstein, Benjamin - Snackpass, Business Operations and Expansion Manager.
Rubin, Paulina - CSM C.S.M. Sport & Entertainment, Account Coordinator.
Austin, William - starpower, Account Coordinator.
Banner, Jonathan - NFL N.F.L. Films, Production Assistant.
Basile, Nicholas - New York Yankees, Junior Sales Associate.
Becker, Evan - LA L.A. Kings, Inside Sales Representative.
Belbey, Shaun - Shaun Belby Basketball, NBA N.B.A. Skills Coach.
Bennett, Jonathan - Siegel Sports & Entertainment, Intern.
Bisson, Rebecca - New York Mets, Account Executive.
Burke, Caitlin - MKTGM.K.T.G., Coordinator, Hospitality and Events.
Cornelius, Aaron - POINT 3 Basketball, Assistant Operations Manager.
Critchlow, Timothy - IMGI.M.G., Production Assistant.
Daly, Brigid - Anheuser-Busch, Senior Specialist, Influencer Marketing.
D’Aversa, Lucas - New York Yankees, Sales Associate, Group Inside Sales.
De La Fuente, Anthony - CSM C.S.M. Sport & Entertainment, Consulting Coordinator.
DeLabruere, Jonathan - NASCAR, Account Executive.
Domic, Drina Adriana - NBAN.B.A., Associate Manager, Team Strategy and Analytics.
Eckenrod, Marc - Super Fan Sports Fundraising LLCL.L.C., Business Strategist.
Feinberg, Michael - ESPNE.S.P.N., Programming Coordinator.
Gargiulo, Ryan - Syracuse University, Women’s Basketball Video Assistant.
Godnick, Andrew - NBAPAN.B.A.P.A., Administrative Assistant.
Gold, Nicholas - USA U.S.A. Swimming, Sport Development Intern.
Goldberger, James - Romano Law PLLCP.L.L.C., Legal Extern.
Greenberg, Seth - Learfield IMG I.M.G. College, Sales Analyst.
Gwiazdowski, Matthew - FXSpotStream, Client Services and Support.
Miles, Nathan - IXIS, Data Analyst.
Miller, Alex - SBG S.B.G. Funding, Account Executive.
Narracci, Jake - ESPNE.S.P.N., Sports Data Analyst I.
Natowitz, Austin - Major League Baseball, Designer.
Newman, Alexander - ViacomCBSViacom C.B.S., Client Service Representative.
Pessar, Ayal - Roar Digital, Partnerships Coordinator.
Placey, Madeline - ESPNE.S.P.N., Marketing Coordinator.
Quigley, Andrew - Talent Resources, Brand Relations Manager.
Redett, Quinton - Charlotte Hornets, Inside Sales Consultant.
Rubin, Micah - UNC U.N.C. School of Law, J.D. Candidate.
Tabak, Aaron - Segal Law Firm, Legal Intern.
Torres, Alicia - CSM C.S.M. Sport & Entertainment, Account Coordinator.
Towns, Austin - Cleveland Cavaliers, Account Coordinator.
Vaughn, Sterling - NEPCN.E.P.C., Investment Operations Associate.
Warner, Kristen - MKTGM.K.T.G., Sponsorship and Activation Trainee.
Whitman, Griffin - LFG L.F.G. Sports, Founder and CEOC.E.O.
Williamson, Bradley - Van Wagner Sports & Entertainment, Account Executive.
Zimmermann, Daniel - Verse Gaming, Founder and CEOC.E.O.
Class of 2020:
Adams, Thomas - Atlanta Hawks, Inside Sales Associate.
Monzo, Connor - New York Yankees, Inside Sales Associate.
Olnowich, Alexandra - ACC A.C.C. Network, Content Creator.
Schmidt, Niklas Alexander - FH F.H. Kufstein Tirol Austria, Graduate Student.
Weinberg, Evan - William Hill, Retention Marketing Coordinator.
Wright, Declan - CNA C.N.A. Insurance, Underwriter Trainee.
Fiorini, Emily - Spartan Race, Inc., Festival Manager.
Huang, Yuxuan - AKQAA.K.Q.A., Associate Account Director.
Lever, Sierra - Columbia Records, Associate Marketing Director.
Perlo, Elissa - DHMC D.H.M.C. Dermatology, Medical Assistant.
Liu, Mingtao - Hangzhou Dragon Sport Center, Assistant Facilities Manager.
McCaslin, Carolyn - NCM N.C.M. Associates, Client Services and Meeting Coordinator.
Sena, Candace - Buffalo Bills LLCL.L.C., Business Development Coordinator.
Sun, Shen - China Sports Administrative Center, Program Assistant.
Zhang, Kaili - SECA S.E.C.A. Worldwide, Project Manager.
Burke, Brett - Gwinnett Stripers, Concessions Manager.
Chen, Peng Han - IMG I.M.G. Academy and WTA W.T.A. Operation, Residential Mentor.
Marks, Brendan - Apex Systems, Account Manager.
Martuscello, Kevin - ASMA.S.M., Technical Events Manager.
Olson, Arek - Lehigh University Athletics, Assistant Director, Facilities and Events.
Vergara, Anna - Legends ATA.T.&T. Stadium, Assistant.
Zorn, Anna - ASM A.S.M. Global, Operations Manager.
Wei, Yaohui - Syracuse University Recreation Services, Sports Club Coordinator.
Williams, Janelle - AVP A.V.P. Volleyball Tour, Partnership Activation Coordinator.
Current and future students in Falk College’s Department of Sport Management will be the true beneficiaries of the newly-formed Emerging Leaders Council (ELCE.L.C.). This core group of 31 influential Syracuse University alumni is committed to supporting the next generation of sport professionals with the tools necessary to be successful leaders and practitioners.
In partnership with sport management faculty and staff, as well as other Falk College and campus partners, the ELC E.L.C. will participate on the department’s strategic areas of interest to support students as well as alumni, including alumni relations and mentorship, professional and career development, events, curriculum, and fundraising.
The Emerging Leaders Council will assist with Capstone, practicum and internship placements and other professional opportunities while serving as ambassadors and advocates for sport management programs in their workplaces and communities. Council members will be involved with classroom lectures and assignments in SPM S.P.M. 201—Professional Development in Sport Management and participate in regional networking events.
“We always strive to make a life-long connection with our students—not only while completing their undergraduate or graduate degree—but once they become alumni,” said Michael Veley, Rhonda S. Falk endowed professor, department chair and founding director. “Engagement is one of the cornerstones of our success, and it is terrific to witness the current wisdom and leadership of our senior-level Advisory Council being passed on to the new generation of leaders in our ELCE.L.C..”
E.L.C. charter members:
Daniel Anyaegbunam, football operations and administration, National Football League.
Harrison Avigdor, USA U.S.A. Basketball analyst, National Basketball Association.
Danielle Berman, founder and CEOC.E.O., Tackle What’s Next.
Elijah Biggins, integrated marketing strategist, Genius.
P.J. Davidson, vice president of sales, Queensboro FCF.C.
Jim Geant, senior manager, business development and strategic partnerships, New York Road Runners.
Charma Harris, talent acquisition associate, CNAC.N.A.
Harrison Laifer, associate manager, merchandising partnerships, National Basketball Association.
Tyler Wasserman, salary cap analyst, NBAN.B.A.
Alex Wood, project manager, TeamWork Online.
Alyssa Wood, senior manager of sponsorship strategies and activation, MKTG.
S.V.E.M. graduate strives to Americanize college sports in Japan.
By J. Brady McCollough, Los Angeles Times.
As one of the leaders behind a nascent movement to Americanize the athletic culture at Japanese universities, Syracuse University graduate Kensuke Nakata (MS M.S. ’17) draws inspiration from his early days as a college sports fan.
In his native Osaka, Japan, he never saw anyone wear clothing featuring the branding of their favorite university. But as an undergraduate student in the United States at the State University of New York College at Cortland, Nakata noticed students wearing their Red Dragons apparel, showing off their spirit for the school’s NCAA N.C.A.A. Division III athletic programs. Because of the close proximity, students also sported the orange of Syracuse University, where Nakata continued his studies as a graduate student in the Sport Venue and Event Management program in SU’s S.U.’s David B. Falk College of Sport and Human Dynamics.
During his freshman year in 2007, Nakata began attending Cortland games and watching Syracuse on TVT.V. He started to wear the gear, too. “It was a weird feeling,” Nakata says. “In Japan, it’s like people feel it’s embarrassing to wear a school’s name on your T-shirt.”
Today, Nakata heads a research project driven by the Tokyo-based Dome Corporation, Japan’s official licensee of Under Armour. The company wants to flood a potential new market for its product by outfitting college sports teams in the same way Nike and Adidas made their push in the 1980s when NCAA N.C.A.A. games skyrocketed in popularity with increased television exposure.
In 2016, Nakata joined Shinzo Yamada, a senior associate athletic director at the University of Tsukuba and a former XFL and NFL X.F.L. and N.F.L. Europe player, to start the research project with Temple (PaP.A.) University’s sport management program. Why would a country would take on this peculiar American tradition? Of course there is the opportunity to make the equivalent of many U.S. millions by capitalizing on the built-in loyalties of college students and alums is enticing, sure, but there is a perceived intrinsic value, too.
Photos with captions in this section include: Kensuke Nakata (left) received his master’s degree in Sport Venue and Event Management from Syracuse University’s Falk College in 2017. Courtesy of the Los Angeles Times.
As part of its ongoing commitment to enhancing students’ professional growth and networking opportunities, Sport Management hosted the third annual “SPM “S.P.M. Alumni in #SportsBiz” event on October 18, 2019 in Falk College. More than 30 alumni and 150 sport management, sport analytics, and sport venue and event management students attended the event.
The 2019 event kicked off with a luncheon for alumni with Sport Management Director Michael Veley and department faculty and staff before SPM S.P.M. Advisory Council member and marketing industry veteran Kelly Downing opened the afternoon program as the keynote speaker.
“It was an honor to deliver the keynote speech for my alma mater,” said Downing (BS B.S. ’98, MS M.S. ’99). “I enjoy every opportunity to be on campus and connect with students. I hope students were able to connect with elements of my speech and apply some to their academic and professional careers.”
A panel of SPM S.P.M. alumni – Casey Miller ’08, Ari Moskowitz ’18, Danielle Berman ’12 and Jeff Petrino ’08 - discussed their current roles in emerging areas of the industry, from drone racing to starting a non-profit and the digital age of sport. Alumni and students then moved into classrooms to take part in panel sessions covering topics such as transitioning from Capstone to career and navigating the changing landscape of the industry. The day concluded with a networking session for alumni and students.
Meet Caroline Morano,
S.P.M. ’18, event manager, Thuzio.
For my Senior Capstone Experience, I was fortunate to land a dream opportunity at Thuzio, a private event startup that caters to a business-oriented membership crowd. It was this organization that taught me invaluable lessons for the industry, provided an in-depth and hands-on internship experience, and heavily prepared me for the future I wanted in the sport industry.
My advice for students and graduates is to keep your network up to date. I can recite the top lessons learned at Syracuse, but the one that always resonated was the importance of creating and maintaining your network. When you meet an industry professional, be sure to ask for their contact information and then check in with them. You never know who you may run into later in your career. Relationships are vital to this industry. I would not be in the position I am today if I had not maintained my relationships and connections at Thuzio. Relationship building never stops.
Meet Elijah Biggins,
S.P.M. ’16, integrated marketing strategist, Genius.
Coming into Syracuse University, I knew I had a passion for sports but was not sure where that passion would take me in terms of a career. From sports agent to broadcaster, I thought of numerous jobs that could turn into a lucrative career.
My advice to students is this: You don’t have to have it all figured out! Be sure to capitalize on every opportunity presented to you. Even the smallest internships can give you the experience and build the connections that will last you a lifetime.
Meet Julie Rising,
S.V.E.M. ’14, athletic game operations manager, Boise State Athletics.
After finishing my undergraduate degree in Sociology at Syracuse University in 2011, I started my career coaching hockey at the North American Hockey Academy in Vermont. When I reflected on my time working at the Carrier Dome, it inspired me to return to Syracuse to pursue a master’s degree in Sport Venue and Event Management.
While earning my graduate degree, I continued working at the Carrier Dome as well as interned in SU’s S.U.’s Athletic Department. After graduating from the SVEM S.V.E.M. master’s program in May 2014, I moved to Boston to work for Harvard University Athletics, where I oversaw varsity sporting events, NCAA N.C.A.A. post games, and worked the first “College Gameday” held at Harvard Stadium.
A desire to move West led me to apply for a job at Boise State University Athletics in 2015. I didn’t know anyone in Idaho, but saw an opportunity to grow and learn from an innovative and fast-growing department. I started as a facilities and events coordinator. Two promotions later, I’m now the athletic game operations manager that coordinates and oversees athletic events. I’ve had the opportunity to work as a game manager of varsity sports, the NCAA N.C.A.A. Men’s Basketball Tournament, Garth Brooks concerts, and a professional soccer match, among other events.
“It gives students a glimpse into the professional world and if a specific role is something they would be interested in pursuing without having to make a larger commitment,” Davidson said. “It is also a great chance for the organization to recruit from the program and mentor current students.”
SU S.U. event organizer Lisa Liparulo, a Sport Management internship placement coordinator, gave alumni the liberty to create the day’s agenda. Students gained first-hand industry insight, as well as networked with professionals throughout the day.
Photos in this section with captions include: Three Sport Management students job-shadowed Syracuse University alumni at MKTG M.K.T.G. in New York City in January 2020. Shown here are SU S.U. alumna Michelle Bevilacqua, SPM S.P.M. alumna Alyssa Wood ’15, student Noah Wagner ’23, student Jenna Parker ’21, student Caroline Johnson ’21, and SPM S.P.M. alumna Caitlin Burke ’19. Sport Management sophomore Devan Dachisen ’22 (left) shadowed SPM shadowed S.P.M. alumna Christina Myers ’18 at Lehigh University Athletics. Sport Analytics senior Gareth Jobling ’20 spent three days job-shadowing at TeamWork Online in Cleveland, Ohio, and one day with the Cleveland Indians. He is shown with TeamWork Online president Buffy Filippell.
Gareth Jobling, TeamWork Online, Alex Wood ’18.
Caroline Johnson, MKTGM.K.T.G., Caitlin Burke ’19 and Alyssa Wood ’15.
Jordan Lucero, The Austen Everett Foundation, Hanna Sanford ’16.
Jenna Parker, MKTGM.K.T.G., Caitlin Burke ’19 and Alyssa Wood ’15.
Andrew Schiffer, Atlanta Hawks/State Farm Arena, Jack Wentzell ’14.
Blake Taub, BSE B.S.E. Global, Ben Rosenwald ’16.
Noah Wagner, MKTGM.K.T.G., Caitlin Burke ’19 and Alyssa Wood ’15.
Systemic racism exists in our society. We acknowledge that collectively we have much work to do in this regard, in our academic programs. The #NotAgainSU #NotAgainS.U. movement has raised public consciousness and exposed shortcomings of our overall campus culture. We invite creative and open-minded people to help us be agents of positive change.